A Quote by Jonathan Ive

I get an incredible thrill and satisfaction from seeing somebody with Apple's tell-tale white earbuds. But I'm constantly haunted by thoughts of, is it good enough? Is there any way we could have made it better?
I get an incredible thrill and satisfaction from seeing somebody with Apple’s tell-tale white earbuds. But I’m constantly haunted by thoughts of, is it good enough? Is there any way we could have made it better?
Thinking good thoughts is not enough, doing good deeds is not enough, seeing others follow your good examples is enough.
I never felt good enough about myself. I could be better at this, I could be better at that. I could look better. My work could be better. That whole idea that you're going to get caught, you're going to be found out as a fraud. That's one of those reasons I got up at 2:30 in the morning.
If somebody told me, "Not a good idea," I would've said, "No, it's probably a good idea if you get drunk with me." I would've flipped it around on them. There was no way you could tell me anything. I wasn't listening to any type of reason.
Apple was selling $400 iPods with $1 earbuds. They're making a beautiful white object with all the music in the world in it... I'm going to make a beautiful black object that will play it back.
Obviously, race is the elephant in the room, and we all understand that. Unless it is talked about constantly, it's not going to get better... people have to be made to feel uncomfortable, and especially white people, because we're comfortable. We still have no clue what being born white means.
He is all pine and I am apple orchard. My apple trees will never get across And eat the cones under his pines, I tell him. He only says, "Good fences make good neighbors.
If I could read your mind, what a tale your thoughts could tell. Just like a paperback novel, the kind that drugstores sell.
A man would have to be an idiot to write a book of laws for an apple tree telling it to bear apples and not thorns, seeing that the apple-tree will do it naturally and far better than any laws or teaching can prescribe.
One way to feel good about oneself is to not fail. The easiest way to not fail is to not try in the first place. So, I see lots of people give up before they start. That way they don't have to face uncomfortable failures. They can sort of "remain on the sideline while the game is going on." While this may make people feel good about themselves, it won't get them any power or success. As any successful salesperson will tell you, if you haven't been rejected, you haven't tried enough with enough people.
Since we cannot know too much about the long term effects of our particular lives, and since success and fame are not good measures of the value of what we have done, it should be enough for any of us that as far as we can tell, in some small way we have made humanity's future better rather than worse.
The primary thing that any technology startup must do is build a product that's at least 10 times better at doing something than the current prevailing way of doing that thing. Two or three times better will not be good enough to get people to switch to the new thing fast enough or in large enough volume to matter.
Then let me put it to you this way. There is seldom black and white in our world. Sometimes things we perceive as good have moments of profound evil, but profound evil will always tell you that it’s always good. It never admits that it could, in any way, be evil. (Alexion)
It's in no way my interest (according to the common acceptance of that word) to convince the world of their errors; that is, I shall get nothing from it but the private satisfaction of having done good to mankind, and I know nobody that reckons that satisfaction any part of their interest.
I was a better writer when I was teaching. I was constantly going over the basics and constantly reminding myself, as I reminded my students, what made a good story, a good poem.
We never get any gratitude for what we do. We just are constantly ripped. We are constantly complained about. We are constantly attacked. And people are fed up with it. People are fed up being told they haven't done enough, that they don't do enough, that they don't care enough, that they're mean-spirited, that they're extremists, when this is the most loving and charitable, the most giving country the world has ever seen.
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