A Quote by Jonathan Ive

We won't do something different for different's sake. Designers cave in to marketing, to the corporate agenda, which is sort of, 'Oh, it looks like the last one; can't we make it look different?' Well no, there's no reason to.
We won't be different for different's sake. Different is easy... make it pink and fluffy! Better is harder. Making something different often has a marketing and corporate agenda.
I love reading different scripts and helping create different looks, different environments. Sometimes you go to meet a director over a particular script, and they'll say, 'I want you to do this because I want it to look like Shawshank,' and I'm like, 'Well, I'm not that interested in doing that again.'
If there's any message to my work, it is ultimately that it's OK to be different, that it's good to be different, that we should question ourselves before we pass judgment on someone who looks different, behaves different, talks different, is a different color.
I've been exploring a lot of different avenues with a number of very different and very, very exciting filmmakers and writers. That's been the trip. I like to find something very, very different from the last thing I did, which might be similar to something I've done before, but as long as it's different from the last thing I did, it keeps me entertained.
The challenge of a revival is how to bring something fresh. The reward is the opportunity to add different flourishes. You're dealing with different actors, designers and a different time.
For us, we are all very different, our languages are very different, and our societies are very different. But if we could extract ourselves from our point of view and sort of look down at human life the way a biologist looks at other organisms, I think we could see it a different way.
You gain and lose different things in different mediums or different sectors of different mediums. There are liberties you get on tiny indie films in terms of not having to be designed toward a marketing demographic.
I love mixing and playing with different textures and the whole taking different designers and mixing them - I was one of the first, I think, to not do a full runway look, yet there's always a method to the madness, which is the harmonious discord.
I think different designers have different points of view and different strong personalities can influence the way certain cities are perceived.
I think that every country presents its own particular challenges, different cultures, different histories, different religions, different people. And different ethnic make-ups in those countries present different challenges.
I'm looking for things where, like with 'Ten,' I don't look like me, and I'm playing something a bit different. I'm just trying to flex a different muscle and see if it works. I've saved the world and killed monsters and done all that. Now I want to try something a bit different and a bit more challenging.
The photographs that excite me are photographs that say something in a new manner; not for the sake of being different but ones that are different because the individual is different and the individual expresses himself.
We've had so many lifetimes of different cultures and different religions and different points of view and different wars and different loves and different children.
It's different for different people, and for a woman it's important to look as good she wants to look. But you don't need to do it for someone else or to impress some male out there. You do it for your own sake. You wear what makes you feel good, you put make-up and jewellery - whatever gives you self-confidence.
Yes, we are all different. Different customs, different foods, different mannerisms, different languages, but not so different that we cannot get along with one another. If we will disagree without being disagreeable.
I definitely enjoy working within different contexts, with different collaborators, and in different locations. I need to keep feeding myself as an artist by working with different people. I see continuing with that. I've also enjoyed getting to explore different kinds of music and instruments in the last couple of years.
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