A Quote by Jose Ortega y Gasset

Meditation on any theme, if positive and honest, inevitably separates him who does the meditating from the opinion prevailing around him, from that which can be called "public" or "popular" opinion.
Public opinion should not be confused with popular sentiment. Popular sentiment is what people say to one another around their dinner tables. Popular opinion is what they say to callers from polling organizations.
The proscribing any citizen as unworthy the public confidence by laying upon him an incapacity of being called to offices of trust and emolument unless he profess or renounce this or that religious opinion is depriving him injuriously of those privileges and advantages to which, in common with his fellow citizens, he has a natural right.
Every man speaks of public opinion, and means by public opinion, public opinion minus his opinion.
I think polling is the best way of gauging public opinion - doing something that's independent, that's quantitative, that doesn't give just the loud voices about how things are going; or doesn't give so called experts the notion that they know what public opinion is. I think that's what makes public opinion polling pretty important. Qualitative assessments of public opinion; going out and talking to people and understanding the nuance to what's behind the numbers. I think it's awfully important as well.
In a Society in which there is no law, and in theory no compulsion, the only arbiter of behaviour is public opinion. But public opinion, because of the tremendous urge to conformity in gregarious animals, is less tolerant than any system of law. When human beings are governed by "thou shalt not", the individual can practise a certain amount of eccentricity: when they are supposedly governed by "love" or "reason", he is under continuous pressure to make him behave and think in exactly the same way as everyone else.
The 'public' is a phantom, the phantom of an opinion supposed to exist in a vast number of persons who have no effective interrelation and though the opinion is not effectively present in the units. Such an opinion is spoken of as 'public opinion,' a fiction which is appealed to by individuals and by groups as supporting their special views. It is impalpable, illusory, transient; "'tis here, 'tis there, 'tis gone"; a nullity which can nevertheless for a moment endow the multitude with power to uplift or destroy.
Since the general or prevailing opinion on any subject is rarely or never the whole truth, it is only by the collision of adverse opinion that the remainder of the truth has any chance of being supplied.
I need advice and opinion-honest opinion. I want to get better. Why go around with blinkers on?
Private opinion creates public opinion. Public opinion overflows eventually into national behavior as things are arranged at present, can make or mar the world. That is why private opinion, and private behavior, and private conversation are so terrifyingly important.
I think polling is important because it gives a voice to the people. It gives a quantitative, independent assessment of what the public feels as opposed to what experts or pundits think the public feels. So often it provides a quick corrective on what's thought to be the conventional wisdom about public opinion. There are any number of examples that I could give you about how wrong the experts are here in Washington, in New York and elsewhere about public opinion that are revealed by public opinion polls.
In an argument, you may silence your opponent by pressing an advantage of strength or of wealth, or of education. But you do not really convince him. Though he is no longer saying anything, in his heart he still keeps to his opinion, the only way to make him change that opinion is to speak quietly and reasonably. When he understands that you are not trying to defeat him, but only to find the truth, he will listen to you and perhaps accept what you tell him.
The court follows elite opinion, not public opinion. And Democratic leaders in Congress and Republican leaders in Congress follow elite opinion as well. It's what I've called "the Washington cartel." It's career politicians in both parties. It is lobbyists and giant corporations.
In like manner, everyone who has received from God the power of distinguishing and yet follows an unskillful pastor and receives a false opinion for the truth shall be punished ... Be not deceived: if any man follows him who separates from the truth, he shall not inherit the kingdom of God; and if any man does not stand aloof from the preacher of falsehood he shall be condemned to Hell.
Conscience is a judge in every man's breast, which none can cheat or corrupt, and perhaps the only incorrupt thing about him; yet, inflexible and honest as this judge is (however polluted the bench on which he sits), no man can, in my opinion, enjoy any applause which is not there adjudged to be his due.
An identity based in the one-way love of God does not take into account public opinion or, thankfully, even personal opinion.
There are many issues, as everyone knows, in the United States on which public opinion leans very much to the left of elite policy, but that's because public opinion hasn't been turned into a political force.
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