A Quote by Joseph Goebbels

The masses need something that will give them a thrill of horror. — © Joseph Goebbels
The masses need something that will give them a thrill of horror.
Horror fans need horror, okay? They don't need little worms squirming around going down your throat. To them, that's not horror.
Do not give to the poor expecting to get their gratitude so that you can feel good about yourself. If you do, your giving will be thin and short-lived, and that is not what the poor need; it will only improvish them further. Give only if you have something you must give; give only if you are someone for whom giving is its own reward.
The job is trying to create movie shots that have depth, that have the meanings you need them to have, and then good enough so that they will add something to the final picture. They will make the picture; they'll get into the picture, and give them what they need. It's an interesting job.
The education that you give to the upper classes will not uproot idolatry and prejudice, for it is amongst the masses that the error and prejudice will always maintain their power, and while you do not uproot those prejudices from the hearts of the masses, a handful of educated Hindus will never be able successfully to reform the country.
The purpose of propaganda is not to provide interesting distraction for blasé young gentlemen, but to convince... the masses. But the masses are slow moving, and they always require a certain time before they are ready even to notice a thing, and only after the simplest ideas are repeated thousands of times will the masses finally remember them.
Take the ideas of the masses (scattered and unsystematic ideas) and concentrate them (through study turn them into concentrated and systematic ideas), then go to the masses and propagate and explain these ideas until the masses embrace them as their own
Wherever our comrades go they must build good relations with the masses, be concerned for them and help them overcome their difficulties. We must unite with the masses, the more of the masses we unite with, the better
Do not try to reach the masses! If you say something good and right, masses will reach you!
Cruelty impresses, people want to be afraid of something. They want someone to whom they can submit with a shudder, the masses need that. They need something to dreed.
I have managed not to finish certain books. With barely a twinge of conscience, I hurl down what bores me or doesn't give what I crave: ecstasy, transcendence, a thrill of mysterious connection. For, more than anything else, readers are thrill-seekers, though I don't read thrillers, not the kind sold under that label, anyway. They don't thrill; only language thrills.
If a country has a fascist leader, this is a great horror for that country; but there is much greater horror: The existence of ignorant and unethical masses who support that primitive leader!
It is not enough to simply teach children to read; we have to give them something worth reading. Something that will stretch their imaginations- something that will help them make sense of their own lives and encourage them to reach out toward people whose lives are quite different from their own.
If some of our teenage thrill seekers really want to go out and get a thrill, let them go up into the Northwest and tangle with the Grizzly Bear, the Polar Bear, and the Brown Bear. They will get their kicks, and it will cleanse their souls.
I have a tendency to feel a bit embarrassed when approached, but it's such a thrill to know that you did something that people enjoyed so much. It's an even bigger thrill when they talk to you about ideas that you worked so hard to get in there, and they single them out as reasons they enjoyed it so much.
I think the mistake people make with horror movies and what makes them successful is a lot of horror movies get made by people who don't really like them, so they don't respect them. And when you like horror and have admiration for it, that community knows that what's important for a horror movie is important for every other kind of movie.
I try to study the background of the country I am in and what were my hits there, so I can at least give them some of what they want. It's like a wedding - give them something old, something new, something borrowed and definitely something blue!
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