A Quote by Joy Mangano
Early on, QVC was the most appealing medium for me because it allowed me to share the stories behind my products and directly communicate the features and benefits.
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A writer writes not because he is educated but because he is driven by the need to communicate. Behind the need to communicate is the need to share. Behind the need to share is the need to be understood.
Social media has created an awesome platform not only for the fans to be able to communicate directly with the artist, but for new artists to have a platform to share music. As far as me, I love it because it allows the fans to connect with me.
Growing up, I didn't have television. My dad would make up stories and tell me stories, so my imagination ran wild. When I did see films, which was very few and far between, that was such an interesting medium that was so new to me. It wasn't something that was just part of my life, so it was really appealing and so different that I enjoyed that.
Where my earlier works, what sets them apart is that I didn't need approval and I didn't need permission from anyone because I wasn't being paid. So, to me, I was allowed the freedom, the total freedom to just communicate how I wanted to communicate and my whole level of perspective was to communicate to the barrios, communicate to the gangs and communicate to the people that frequent the thoroughfares that were populated by these gangs and by this life style.
Technology has allowed me to reach my fans directly. Social media: it has been a complete revolution of how to interact, promote and share things.
I am grateful that as a reporter and as an anchor, people have allowed me to share their stories.
We see a lot of feature-driven product design in which the cost of features is not properly accounted. Features can have a negative value to customers because they make the products more difficult to understand and use. We are finding that people like products that just work. It turns out that designs that just work are much harder to produce that designs that assemble long lists of features.
For me it's always been about the stories, not what medium. The medium is secondary to the stories.
We are focused on features, not products. We eliminated future products that would have made the complexity problem worse. We don't want to have 20 different products that work in 20 different ways. I was getting lost at our site keeping track of everything. I would rather have a smaller set of products that have a shared set of features.
Because one of the benefits of getting older, I guess-there are very few benefits, really - most of them are a pain in the butt. People depend on me more; they believe in me more, they think I'm good.
On stage, I'm always nervous, but there is so much adrenalin, too. It's strange because I have to turn my back on the audience, and my audience is the orchestra. I communicate my energy to them, and they communicate it to the audience behind me!
CNN has given me a platform to share my experiences. My Web site, YouTube Channel and Facebook page have exposed me to thousands of voters who share my concerns. My lack of seniority has not impeded my ability to communicate in any way.
Shifting Philip Morris to the new a non-risk products doesn't mean that I will give market share to my competitors free of charge. In the markets where we are not present with IQOS yet or the other reduced-risk products, you still need to defend your share of the market. They still represent the bulk of our income, and so far they have financed the billions of dollars we have put behind these new products. But once we go national in a market, and absent capacity constraints, then you shift your resources and your focus to these new products.
The dynamic with social is you tend not to have products with 30% market share. It's all or nothing. Email works because we have open standards that let you communicate across any email client.
I think I just grew up with this receptivity that a lot of people might shut down at an early age because of the influences around them. I didn't really have that, so it just allowed me to trust what I see, hear and feel a lot more. It allowed me to have more confidence in going with my gut.
God has allowed me to communicate well with people who are younger than me.
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