A Quote by Justin Cartwright

Advertising, the product of capitalism, can only justify itself on the premise that the market is a force for good. — © Justin Cartwright
Advertising, the product of capitalism, can only justify itself on the premise that the market is a force for good.
There are different ways to organise capitalism. Free-market capitalism is only one of them-and not a very good one at that.
Sometimes, the advertising is better than the product. Nothing kills a bad product faster than good advertising. Everyone tries the thing and never buys it again.
We do not have free market capitalism in America; we have crony capitalism. There is a huge difference between free market capitalism that democratizes a country and makes us more efficient and prosperous and corporate crony capitalism.
Good products can be sold by honest advertising. If you don't think the product is good, you have no business to be advertising it.
But if capitalism had built up science as a productive force, the very character of the new mode of production was serving to make capitalism itself unnecessary.
Market-driven design builds the success of the product's marketing into the product itself.
Capitalism has never stood back and examined itself properly. I think everybody knows that capitalism is the only thing that works, but is the current form of capitalism the best way of it working?
There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.
Ignorance, as well as disapproval for the natural restraints placed on market excesses that capitalism and sound markets impose, cause our present leaders to reject capitalism and blame it for all the problems we face. If this fallacy is not corrected and capitalism is even further undermined, the prosperity that the free market generates will be destroyed.
Great advertising, in and of itself, becomes a benefit of the product.
Capitalism and the market are presented as synonymous, but they are not. Capitalism is both the enemy of the market and democracy.
Over the years, there have been a series of concepts developed to justify the use of force in international affairs for a long period. It was possible to justify it on the pretext, which usually turned out to have very little substance, that the U.S. was defending itself against the communist menace. By the 1980s, that was wearing pretty thin.
The tricks and artifices of advertising are available to the seller of the better product no less than to the seller of the poorer product. But only the former enjoys the advantage derived from the better quality of his product.
Advertising holding companies used to boast about their share of the advertising market. Now they are proud of how much of their business is not in advertising.
To be sure, the use of force by one party in a market transaction in order to improve his price was no invention of capitalism. Unequal exchange is an ancient practice. What was remarkable about capitalism as a historical system was the way in which this unequal exchange could be hidden; indeed, hidden so well that it is only after five hundred years of the operation of this mechanism that even the avowed opponents of the system have begun to unveil it systematically.
You go on Facebook, you buy social advertising. And you can very cost-effectively target people who are in the market for your product from all over the world.
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