A Quote by Kevin O'Leary

I look at Twitter as brand building. — © Kevin O'Leary
I look at Twitter as brand building.
If you look at companies with upside potential, Twitter's right there. They've established a brand in a world where it's extremely difficult to establish a brand. It's a global brand, people recognize it, people want to let you know what their Twitter handles are, etc.
It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.
Twitter is 'Black Twitter'. That is a brand that 'Black Twitter' has given itself. That's where the hashtags happen... where the excitement is.
We should look at the Twitter records of Andrew Fraser. Clearly, the ship was on remote control, because he spent all of his time on Twitter. He used to Twitter in the chamber. He used to Twitter at night. He used to Twitter probably in bed at home, but I am not going to go any further there.
Today, I believe everybody's their own brand, and everybody has their own brand and they curate their own brand on their Facebook and Twitter pages.
I think the UFC's done a great job of building the brand, building the UFC, building MMA.
I've been doing this since 2011, when I started on Instagram. Building my presence on there was important to my brand, but I wanted to take my audience to other platforms, so I then crossed over to Twitter second, then YouTube third. It wasn't until I made my fourth crossover to a different platform that I went to Vine.
After I do my first writing of the day, I will generally look at Twitter and Google News - and that's my big media secret. I look at Twitter and I look at Google because they pull all the headlines from other websites.
Right now, at the age of 22, I'm making a living off of this and I'm building, not only just my brand, but I'm also building myself bell-to-bell. I'm building myself when that red light's on and I want to keep doing it.
I myself am a builder and get totally excited about building Yahoo! as a brand and building it into a bigger and better company. That's what I intend to do.
Don't wait till you are big before you begin building your brand. Build a brand from scratch alongside your business.
You look at the Rolling Stones. It had the lips, the logo and the style. You look at Jay-Z, who I think is probably the smartest brand marketer I've ever met. These people understand the core of what their brand is and what their fans want.
You can follow your favorite company or organization. You can also mix that in with your family and your social network and talk about all these interests in real time. That's the value, not the brand 'Twitter.' Twitter just provides the venue for it.
The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.
When you're aware, from a young age, of how something plays in public, it makes you a young entrepreneur, whether you like it or not. I call most teenagers 'young entrepreneurs' because from a young age we're aware that our social media is building our brand. And if, when you're 13, you're concerned with building your brand, then "like" disparities matter.
As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast.
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