A Quote by Kevin Systrom
Chobani did a really wonderful yogurt campaign on 'Instagram' to shift perceptions away from the fact that they were just yogurt. And they had a 7-point incremental lift on shifting that perception through a brand advertisement on Instagram.
Related Quotes
Everyone asks me why someone Turkish is making Greek yogurt. In Greece, it is not called 'Greek yogurt.' Everywhere in the world it is called 'strained yogurt.' But because it was introduced in this country by a Greek company, they called it 'Greek yogurt.'
One of my favorite snacks is Chobani yogurt with Bear Naked granola, because it has all the nutrients I need; it's all-natural, and it has a lot of protein.
My Instagram, my Twitter, is a form of advertisement for my business and what I do. Yeah, my brand. It is, but it is crazy how negative it is to everything!
I was always told yogurt had to be sweet to appeal to Americans. But when people go to Turkey or Greece, within 15 minutes of their return, they start talking about how much they enjoyed the yogurt there.
The one snack I really love is YoCrunch yogurt. It's like an apple pie in a cup! You have your apples on the bottom, your yogurt in the middle, and piecrust crumbs on top.
The difference between Los Angeles and yogurt is that yogurt comes with less fruit.
I was looking at my Instagram, and someone said to me, 'Who manages your Instagram?' I would never let anyone manage my Instagram! I enjoy it.
I love Instagram - I don't actually go on Twitter and tweet; I just connect it through my Instagram account. I think it's a good way of getting stuff out there and connecting with people.
Life is half delicious yogurt, half crap, and your job is to keep the plastic spoon in the yogurt.
The way yogurt works is you take the old yogurt culture and you put it in milk. You have to put enough of the old culture in, and then that old culture will convert the milk into yogurt.
The fact that people look at pictures so tiny on Instagram - people ask me about it popping on Instagram, but I didn't alter myself to be that. I didn't change for the screens, I've just been doing me.
Instagram - it's fun, but Facebook, no, just here and there. I use Instagram as a kick, like when somebody tells me to check out so-and-so's Instagram account to check out their French toast or a trip to Tanzania. But I don't have an account.
For me, growing up at a young age in the limelight and on social media, I joined Twitter when I was 10 and I got my Instagram when I was 11, so when I joined Instagram, I did notice a lot of hate comments or people would just, like, nitpick at my appearance, just to be funny.
Billy: So good... Hey, this is weird. I ordered one frozen yogurt and they gave me two. You don't happen to like frozen yogurt, do you?
Penny: I love it!
Billy: You're kidding? What a crazy random happenstance!
I have more than 4 million followers on Instagram. All the companies I work for want me to guarantee how much I'll post for them, but I'm not going to force my career onto the people who follow me. I refuse to do 40 Instagram posts about any campaign.
Mustard saw my Instagram probably, like, August of 2015. He just reached out to me by DM on Instagram.
Related Authors
Bill Gates Quotes
American
Businessman
Charlie Munger Quotes
American
Businessman
Dieter F. Uchtdorf Quotes
German
Businessman
Henry Ford Quotes
American
Businessman
Jim Rohn Quotes
American
Businessman
Joseph B. Wirthlin Quotes
American
Businessman
Mark Cuban Quotes
American
Businessman
Mark Zuckerberg Quotes
American
Businessman
Peter Drucker Quotes
American
Businessman
Richard Branson Quotes
British
Businessman
Russell Simmons Quotes
American
Businessman
Sam Altman Quotes
American
Businessman
Steve Jobs Quotes
American
Businessman
Tom Peters Quotes
American
Businessman
Walt Disney Quotes
American
Businessman
Warren Buffett Quotes
American
Businessman