A Quote by Kian Lawley
I don't really follow the rules of like - not traditional, but how everyone does YouTube. And it's kind of made me more cautious and conscious of what I put into my videos.
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I'm kind of conscious and aware of how ridiculous everyone involved with politics or talking about politics, especially on television, is - all the shouting matches and the screaming and the over-the-top personalities, and everyone's just playing. It's like WWF for news, almost. It's really ridiculous and I really don't want to be a part of it, and I'm not trying to put on this persona of this angry revolutionary to get people to follow me.
The videos I put on YouTube have expanded my audience beyond what I could have done at just a Hamburger Mary's. People saw the videos, started booking me, and literally 40-plus countries and thousands of gigs later I can basically say that YouTube has bought me a house.
I'm known as a person who, like, steps out of the comfort zone. Who kind of breaks the rules and crosses the line in the sense of making YouTube videos.
There was a long stretch of time where I was making these videos, and everyone just thought I was a weirdo because I was making videos in my apartment instead of, like, going out, you know. And so I, like, it's hilarious now because everyone gets YouTube now. But, you know, in 2006, when I started making videos, like, no.
I can play guitar - but I can't really. I wouldn't say I'm talented at it. I just kind of watch videos on YouTube, and I follow the instructions... OK, yeah, my hidden talent: I'm good at following instructions!
I was doing YouTube before YouTube was a thing. I was making videos on my camcorder for my friends. I would do parodies of Britney Spears videos and stuff like that.
I'm perfectly happy for my videos to be on YouTube, whether I'm getting paid for them or not. If they're on YouTube, people will see them. If for some reason my videos get taken down from YouTube, well, I apologize. If it was up to me they'd all be up there and they'd all be free.
YouTube was really good for building a kind of core, loyal fanbase. I didn't want to be a YouTube artist as such. I mean, there are people who are able to release albums and live off YouTube, but I felt - and not in an arrogant way - that I could be commercial and credible if I really put my mind to it.
I just made random videos with my mom's camera, before YouTube even started. It was just my family and friends in a few spoofs of scary movies and mock talk shows. And then I found out about YouTube so I posted a ton of those videos on there.
I can go to my premiere at the Chinese Theatre, and everyone will know me, and everyone will cater to me. And then I'll go to an audition and get rejected left, right and centre. They don't watch my videos, and they don't really know who I am. It is like starting from scratch when it comes to traditional Hollywood.
Listen, we're still selling stardom. That doesn't go away because MTV decides they can't play videos or they want to program themselves more as a traditional T.V. station. Vevo and YouTube are like MTV online, and on demand.
When my YouTube videos started to get really big, I was like, 'Man, this is pretty sweet.' It started as my hobby, and then I started traveling and learning how to play different instruments, and then it just kind of became my life.
Everyone needs some trial and error figuring out how it's gonna work for them. I could have gotten that out of the way a little sooner but I think you're totally right, the way I kind of think about things and the way I wanted to put myself out there doesn't fit the traditional side of things. I needed things like podcasts and YouTube and things that allow you to get it out there yourself and stand in the flames.
Following rules is, of course, the reason the dog is man's best friend is because the dog follows rules, and they actually do experiments on that, is that how well certain breeds of dogs follow rules, and how much they internalize them. And so many hierarchical animals, obviously they follow rules.
I'd wanted to be a director since I was five and had been making videos since I was a kid. Then YouTube came around during high school. I was making videos, and it was just a place to put them, like storage.
When I made YouTube videos, I am the one who's uploading it, I'm the one who's editing it, so I'm very in control of what I'm sharing and not sharing. Whereas in music, it's a lot more of pouring my heart out and kind of just putting it out there for the best.
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