A Quote by Kian Lawley
Jc and I love our YouTube audience, and we're going to keep producing videos, but we're also really interested in learning what other opportunities are out there.
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We started recording videos around our house, like, doing dumb stuff. Going four-wheeling or whatever. Then we found out about YouTube and fell in love with it and started uploading our videos.
I want to stick with movies, but I also want to stick with YouTube. I'm never going to give up YouTube. I'm never going to stop making videos for the people who continue to watch them. That's my home base. That's what I love; that's what I know.
The videos I put on YouTube have expanded my audience beyond what I could have done at just a Hamburger Mary's. People saw the videos, started booking me, and literally 40-plus countries and thousands of gigs later I can basically say that YouTube has bought me a house.
I love watching other beauty girls on YouTube, so I get a lot of ideas through their videos. I also get plenty of requests from viewers, which is great. I can never run out of ideas!
It's insanely difficult to ask an audience to go somewhere other than YouTube to watch videos.
I think now more than ever there's so much available honesty that you can find on the Internet. You can go on to YouTube and find really, really vulnerable, really verité stuff. It's not even verité, it's real! It's people confessing very private things. In a world with "It Gets Better" videos where people are trying to keep themselves alive and speak out to other people and are really brave and courageous.
I just made random videos with my mom's camera, before YouTube even started. It was just my family and friends in a few spoofs of scary movies and mock talk shows. And then I found out about YouTube so I posted a ton of those videos on there.
I'm perfectly happy for my videos to be on YouTube, whether I'm getting paid for them or not. If they're on YouTube, people will see them. If for some reason my videos get taken down from YouTube, well, I apologize. If it was up to me they'd all be up there and they'd all be free.
I was doing YouTube before YouTube was a thing. I was making videos on my camcorder for my friends. I would do parodies of Britney Spears videos and stuff like that.
Growing up, I watched other teams, and I fell in love with Arsenal. I wasn't really interested in posters, but I saw many, many videos. Players like Thierry Henry and Patrick Vieira made me love the club, and I dreamt of going there.
I'm also really fulfilled by having a production company and producing movies, and learning about how that works and happens. It's a totally, entirely separate skill set and it's one that I happen to also enjoy. So, I intend to cultivate all of those things until I can't anymore. That's my goal. I love to be challenged and busy, and so far, so good. I'm just going to do whatever I can to continue to encourage that.
We started about three years before YouTube existed, so we had to host all the videos on our own servers at a co-location facility. When we got so many hits on our first few videos, and we estimated our bandwidth bill was going to be about $12,000 a month, we knew that we had to establish a business model ASAP.
I think doing research is probably the most valuable thing you can do for any career you're interested in pursuing, and not just a career on YouTube or in media. Really take a look at people whose careers you admire and learning from their successes, but also their mistakes.
I have 60-plus videos on YouTube and over 30 million views. Of those 60, only three or four are branded videos. I built that audience by telling stories the way I like to tell them.
I've always been a great believer that you have to keep producing new things in order to keep life interesting - not only for ourselves, but for the audience as well. That's really always been our principle and way of working.
YouTube has changed my life in a huge way. I mean, I wouldn't be able to pursue music and do what I love each day if it wasn't for the YouTube platform and for the people who watch my videos and share them.
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