A Quote by Leo Burnett

I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.

Leo Burnett

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Death Advertising Am Believes Boring Dangers Greatest Misleading People Them

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Leo Burnett
American - Businessman
October 21, 1891 - June 7, 1971

Life is strewn with so many dangers, and can be the source of so many misfortunes, that death is not the greatest of them.

Napoleon Bonaparte

I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising is that powerful will believe almost anything.

Jef I. Richards

Let people who have to observe sickness and death look back and try to register in their observation the appearances which have preceded relapse, attack or death, and not assert that there were none, or that there were not the right ones. A want of the habit of observing conditions and an inveterate habit of taking averages are each of them often equally misleading.

Florence Nightingale

The theoretician believes in logic and believes that he despises dreams, intuition, and poetry. He does not recognize that these three fairies have only disguised themselves in order to dazzle him.... He does not know that he owes his greatest discoveries to them.

Antoine de Saint-Exupery

The greatest dangers have their allurements, if the want of success is likely to be attended with a degree of glory. Middling dangers are horrid, when the loss of reputation is the inevitable consequence of ill success.

Lord Chesterfield

I don't believe in tricky advertising, I don't believe in cute advertising, I don't believe in comic advertising. The people who perpetrate that kind of advertising never had to sell anything in their lives

David Ogilvy

There are dangers for an artist in any academic environment. Academia rewards people who know their own minds and have developed an ironclad confidence in speaking them. That kind of assurance is death for an artist.

Christian Wiman

I think that could be perhaps a little misleading and even our statistics can mislead people at the times though they are not misleading in themselves. It is just that people get mislead

Norman Tebbit

I began tailoring my books to cater to one or another universe of readers. I found it incredibly boring; and frankly, it felt stultifying. I'd previously been in advertising. I felt if I was going to create something to fit a specific market, I might as well have stayed with advertising.

M. J. Rose

I like, though, that people have a hunger to connect with other people. They're desperate to know that you're not lying to them or misleading them.

Augusten Burroughs

The usual trouble with volunteers is not killing them with overwork, but simply boring them to death.

Harold J. Seymour

It's really hard to talk about writing, and I'm usually conscious if I'm misleading people or misleading the questioner, because the problem with writing is the next line.

Tom Stoppard

There are huge advertising budgets only when there's no difference between the products. If the products really were different, people would buy the one that's better. Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.

Carl Sagan

Yes, [I am accusing the CIA of] misleading the Congress of the United States, misleading the Congress of the United States. I am.

Nancy Pelosi

All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.

George Lois

Advertising agencies don't care about a better world in the end. They are servants of their client: what the client wants is what they get. Their only problem is to not lose the budget. I think its a shame because advertising is so boring and it can be so interesting. They should ask more artists to make interesting campaigns.

Oliviero Toscani

A Quote by Leo Burnett

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