A Quote by Leo Burnett

There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'

Leo Burnett

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Hard Only Sell Smart Soft Stupid Thing

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Leo Burnett
American - Businessman
October 21, 1891 - June 7, 1971

Today's smart marketers don't sell products; they sell benefit packages. They don't sell purchase value only; they sell use value.

Philip Kotler

I sell bikinis. I sell comforters. I sell Cam'ron pillows. I sell a bunch of things off my likeness, and it all came from music, so it's definitely a blessing.

Cam'ron

Ads sell more than products. They sell values, they sell images. They sell concepts of love and sexuality, of success and perhaps most important, of normalcy. To a great extent, they tell us who we are and who we should be.

Jean Kilbourne

Good wine needs no bush, And perhaps products that people really want Need no hard-sell or soft-sell TV push. Why not? Look at pot.

Ogden Nash

The producers want us to sell, sell, sell. That's my little joke. That's what we do by day; by night, we're artists.

Mike Nichols

You've got to tell a story, paint a vision, know your metrics and sell, sell, sell.

Mitch Harper

I never sell a book. I sell myself. And the way to sell yourself is to be an instrument of love.

Wayne Dyer

Sell-sell-sell sales methods simply do not work on social media.

Kim Garst

We are all in the business of sales. Teachers sell students on learning, parents sell their children on making good grades and behaving, and traditional salesmen sell their products.

Dave Ramsey

Anybody who comes along and wants to sell a wrestling show, guess who you are not gonna sell it to? You are not going to sell it to FOX and any of its affiliates, and,oh, by the way, you are not going to sell it to NBC Universal or any of its affiliates.

Eric Bischoff

I've heard that Oasis or Coldplay will sell tickets, but they can't sell records. They sold out Madison Square Garden in three hours. And they can't sell albums. I don't know what's going on.

Jez Williams

We're trying to sell peace, like a product, you know, and sell it like people sell soap or soft drinks. And it's the only way to get people aware that peace is possible, and it isn't just inevitable to have violence. Not just war - all forms of violence.

John Lennon

When you sell a man a book, you don't sell him 12 ounces of paper and ink and glue - you sell him a whole new life.

Christopher Morley

If you can't sell your product, it goes from being an asset to a liability. Learn to sell, partner with someone who can sell, or learn to be poor.

Clay Clark

A surgeon wouldn't sell his tools. A lawyer doesn't sell his law books. I'm not going to sell my horse. I'm a sportsman.

Ian Millar

That's why, to this day, K.I.S.S. can sell out wherever they go... because they sell tickets, and they have that core fan base. You may not hear K.I.S.S. on the radio with a new single today. And they can still sell out anywhere.

Tory Lanez

A Quote by Leo Burnett

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