A Quote by Lil Jon
A lot of stuff that I'm involved in is about branding.
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With 'Seven Deadly Sins,' there was a lot of personal stuff in there that I didn't even realize I'd been carrying around for awhile. And a lot of guilt involved, a lot of emotion, a lot of depression. Once I was done writing that book, I was able to really let go of that stuff.
I feel like everything we do comes down to how it looks. Even no branding is branding. For example, you had no face or image to put to my music at first. That was branding.
Very often on some of this stuff when I'd have to go to work. I'd just give the script a cursory glance. I had no training, and I was a quick study, so nobody knew how involved or not involved I was. But I look at that stuff now and I can see I wasn't involved, and I wasn't very good.
Branding adds spirit and a soul to what would otherwise be a robotic, automated, generic price-value proposition. If branding is ultimately about the creation of human meaning, it follows logically that it is the humans who must ultimately provide it.
Ang [Lee] gave us a lot of books about cowboys who had been gay or stories about it and all that stuff. And I just talked to a lot of my friends - who [was] their first, particularly same-sex, first situation. That was fascinating to me - trying to learn what that was in a certain period of time. Certain age. The secrecy involved in it. All those things.
The branding stuff is really fun.
I think there are a lot of people who are involved in the Tea Party who have very real and sincere concerns about spending that's out of control or generally philosophically believe that the government should be less involved in certain aspects of American life rather than more involved. And they have every right and obligation as citizens to be involved and engaged in this process.
A lot of my family weren't present when I was young, so I was getting a lot of stories told to me about them. Certain members of family had reputations because they were involved in crime and stuff like that. Then, when I was out on the streets, I'd be hearing more stories about them. So I think my whole upbringing was just heavily story-oriented.
My son, he is the reason I got involved. It's been a joy to be around him and teach him the stuff that I know, and to the other kids as well. When he started playing I wanted to be involved in his hockey career. It's a lot of fun for both of us.
Branding says a lot about luxury and about exclusion and about the choices that manufacturers make, but I think that what society does with it after it's produced is something else. And the African-American community has always been expert at taking things and repurposing them toward their own ends.
David Stern is the mastermind behind a lot of stuff, he controls a lot of stuff, he dictates a lot of stuff so he's going to make himself look good.
I'm constantly obsessing about brand. I think of my books in terms of brand. I think of my blog articles in terms of branding. How does it fit my branding? I think in terms of demographics.
Brands and branding are the most significant gifts that commerce has ever made to popular culture. Branding has moved so far beyond its commercial origins that its impact is virtually immeasurable in social and cultural terms.
I only write about stuff I know. I don't have a lot of experience with boys and stuff so I write a lot of songs about interesting and strange subjects that people wouldn't write songs about.
Company naming is a key part of the branding process, but it's subject to contrasting tastes and an illiquid domain name market that results in startups wasting their time during the branding process.
A lot of the stuff I blog is either stuff I'm reporting anyway for ABC News internally and figure I might as well put it up on the blog. Or it's stuff I'm just interested in, or I read about it, or I hear about it, and I'm just curious.
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