A Quote by Luca Cordero di Montezemolo

We don't sell a car, we sell a dream. We are Italy's national team. There are many great soccer teams in our country, but there is only one Ferrari. — © Luca Cordero di Montezemolo
We don't sell a car, we sell a dream. We are Italy's national team. There are many great soccer teams in our country, but there is only one Ferrari.
I think we have a good team, but soccer fans will know that we're in a really tough group. The three teams in our group are really strong. The Czech Republic is a very good team, Italy is traditionally a powerhouse, and Ghana is one of the best teams in Africa.
There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'
Ads sell more than products. They sell values, they sell images. They sell concepts of love and sexuality, of success and perhaps most important, of normalcy. To a great extent, they tell us who we are and who we should be.
No tribe has the right to sell, even to each other, much less to strangers.... Sell a country! Why not sell the air, the great sea, as well as the earth? Didn't the Great Spirit make them all for the use of his children? The way, the only way to stop this evil is for the red man to unite in claiming a common and equal right in the land, as it was first, and should be now, for it was never divided." We gave them forest-clad mountains and valleys full of game, and in return what did they give our warriors and our women? Rum, trinkets, and a grave.
Today's smart marketers don't sell products; they sell benefit packages. They don't sell purchase value only; they sell use value.
Sell a country?! Why not sell the air, the great sea, as well as the earth? Did not the Great Spirit make them all for the use of his children?
Sell a country! Why not sell the air, the clouds and the great sea, as well as the earth? Did not the Great Spirit make them all for the use of his children?
If India is an emerging economy with millions of new consumers, sell them the Volvo. Sell them the Cielo car. Sell them whatever you can, hamburgers and KFCs. It?s the middle classes who have moved into being able to own a car, a refrigerator. For them there is this mantra that the General Electric refrigerator is better than some other model, that the Cielo car is fancier than the Ambassador.
I sell bikinis. I sell comforters. I sell Cam'ron pillows. I sell a bunch of things off my likeness, and it all came from music, so it's definitely a blessing.
You sell a screenplay like you sell a car. If someone drives it off a cliff, that's it.
Our marine terminals are invaluable commerce infrastructure, not only to our country but also for the many foreign manufacturers who sell primarily in the U.S. market.
We've got to lift our game tremendously. We'll sell our business news and information in print, we'll sell it to anyone who's got a cable system, and we'll sell it on the Web.
Money is the great power today. Men sell their souls for it. Women sell their bodies for it. Others worship it. The money power has grown so great that the issue of all issues is whether the corporation shall rule this country or the country shall again rule the corporations.
That was my dream, to drive for Ferrari, but I am not a kid any more. If Ferrari is the best team and if I get the chance to drive for Ferrari, it would be with pleasure.
Los Angeles, which is where I live, happens to be a great place for junk. People have a lot of it, and they sell it and trade it: At these big swap meets, many, many hundreds of dealers of junk will descend upon a football field on a Saturday and sell all their stuff.
To cite Enzo Ferrari, we will always sell one less Ferrari than the market wants, that's a policy that will never change.
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