A Quote by Malcolm Gladwell

Have you ever wondered... how religious movements get started? Usually, we think of them as a product of highly charismatic evangelists... but the spread of any new and contagious ideology also has a lot to do with the skillful use of group power.
Emotions are far more contagious than any disease. A smile or a panic will spread through a group of people far faster than any virus ever could. When you walk into the office or a negotiation, then, wash your bad mood away before you see us. Don't cough on us, don't sneeze on us, sure, but don't bring your grouchiness, your skepticism or your fear in here either. It might spread.
One should be cautious about "general conceptions." I think a strong case can be made that activism today is as high as ever, perhaps more so, and is also taking new and significant forms. There has never been anything like the international solidarity movements that began to take shape in the 1980s, right in the mainstream, or the global justice movements that have become a very powerful force in later years. It's true that the society is highly atomized, which does induce a sense of hopelessness often - quite mistakenly I think.
It seems to me virtually any ideology, no matter how intrinsically benign, can be used to oppress. And any group with power, no matter how well-meaning, ultimately corrupts and ends up exploiting its advantage to some extent.
A skillful commander is not overbearing. A skillful fighter does not become angry. A skillful conqueror does not compete with people. One who is skillful in using men puts himself below them. This is called the strength to use men. This is called matching Heaven, The highest principle of old.
I think, not only Al Qaida have an ideology; they have tactics necessary to spread their ideology. And it would be a huge mistake for the United States to leave the region, to concede territory to the terrorists, to not confront them.
Being part of social movements like Black Lives Matter or organizations like NAACP, or any group representing a cause, gives you more resources, knowledge, and power. They can help you use your voice.
Historically the great movements for human liberation have always been movements to change institutions and not to preserve them intact. It follows from what has been said that there have been movements to bring about a changed distribution of power to do - and power to think and to express thought is a power to do- so that there would be a more balanced, a more equal, even, and equitable system of human liberties.
No ideology can help to create a new world or a new mind or a new human being -- because ideological orientation itself is the root cause of all the conflicts and all the miseries. Thought creates boundaries, thought creates divisions and thought creates prejudices; thought itself cannot bridge them. That's why all ideologies fail. Now man must learn to live without ideologies religious, political or otherwise. When the mind is not tethered to any ideology, it is free to move to new understandings. And in that freedom flowers all that is good and all that is beautiful.
Here's a group of people - this is how the liberals think - a group of people, smokers, we hate 'em. They're yuk, they're filthy, they're dirty, they spread disease, yuk, but we need their money because we're funding children's health care programs. So we'll gladly get 'em addicted to the product, then we won't let 'em smoke 'em anywhere legally. We're gonna be pursuing these people every which way can but, by God, we're gonna make 'em pay for it.
If you think about it, there's not a religious group, there's not a nationalistic group, there's not a tribe, there is no grouping of people to my knowledge, of any consequence, who have not, at one or another time, been the object of hatred, racism, or who has not had people against them just because they were them.
Change depends on people knowing the truth. Change depends on people speaking that truth out loud. That's what movements do. Movements educate people to the truth. They pass along information and ideas that many others do not know, and they cause them to ask questions, to challenge their own long-held beliefs. ... Movements are the way ordinary people get more freedom and justice. Movements are how we keep a check on power and those who abuse it.
There are a lot of people who believe that the individual can't make it himself. And that's why people want to join up in various herds - herd formation. So you become part of a herd, a group. Group power of some kind. There's an awful lot of group power people in our country [the USA] - Black power, Chinese power, Indian power, woman power. Everyone is putting in together.
There has never been a humane communist regime. Marxism is inherently totalitarian. It recognizes no moral limits on the state. It’s the most convenient ideology for aspiring tyrants; it also retains its appeal for intellectuals, who have proved equally skillful at rationalizing abuses of power and at exculpating themselves.
Process innovation is different from product innovation. It's about how do you create a new product or develop a new product or manufacture a new product, but not a new product itself?
The surrender of oneself to a stronger power, the unification of one's own movements with the movements of the whole is what makes dance religious and lets it become a service of God.
... I think we should never underestimate the power of women's threats. If you have ever faced an angry group of women, you know that it makes one very nervous. How can we get groups of women to act in such ways as to make corporations nervous? I should like us to use this method sparingly; but it can be used.
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