A Quote by Marcia Angell
Brand-name drugs have no competition, since the government grants them very long, exclusive marketing rights.
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We have signed an exclusive licensing agreement with a company called TurnerPatterson, another African-American company, and what I thought would be a great vehicle for 'Ebony,' since it is such a strong brand name with tremendous loyalty, is to grow that brand name even more across different areas.
For a decade, makers of AIDS medicines had rejected the idea of lowering prices in poor countries for fear of eroding profits in rich ones. The position required a balancing act, because the companies had to deflect attacks on the global reach of their patents, which granted exclusive marketing rights for antiretroviral drugs.
But look what happens when the government gives you rights. When the government gives you rights, unlike when God gives you rights, the government can take them away. When government gives you rights, the government can tell you how to exercise those rights.
When the government picked companies and gave them monopoly rights to frequencies in San Francisco and Los Angeles and New York and Chicago, it was picking the winners of the competition; it wasn't setting the terms of the competition.
I always disagreed with the separation of the name and the brand and the person To build on that name and brand is one thing. To divorce the name and the brand from the person was not an approach that I agreed with.
On average, it takes as much as $100 million in paid media for a brand to be a household name in America. Marketing partnerships are the best form of off-balance sheet financing one can ever find. Smart startups use this technique to scale their companies and build their brand equity.
The Constitution was written to protect individual freedom and limit the ability of the government to encroach upon it. The liberals don't like that. The Democrats are very unhappy. The Constitution limits government too much. So they want to rewrite it, have a second Bill of Rights. So they want a new Bill of Rights that spells out what government can do instead of a Bill of Rights that tells government what it can't do.
Net neutrality is a big deal to the left because it puts the government in charge of the internet. It puts the government in charge of content. It lets the government choose what you can watch and what you can't watch and what you pay for it. And that's bogus. In the name of competition, they want to take competition away from the net. They're leftists. They lie to you about what they want to do.
Sometimes all the 'marketing' insight in the world can't move a client, but the creation of a truly great brand name can become a billion-dollar idea!
So what's the difference between republican and democratic forms of government? John Adams captured the essence of the difference when he said, 'You have rights antecedent to all earthly governments; rights that cannot be repealed or restrained by human laws; rights derived from the Great Legislator of the Universe.' Nothing in our Constitution suggests that government is a grantor of rights. Instead, government is a protector of rights.
Competition is a great thing and critically important in any industry. I respect the companies that build their brand through innovation/great product, packaging, sharp marketing and clever ideas.
By this action, the Government has proved that so long as it exists, none of us are truly free. Government and freedom are mutually exclusive. So if we value freedom, there's only one conclusion. It's time to get rid of this leftover relic we call Government.
I jumped horses over big dangerous fences in competition. And got very, very good at it, at quite a high level. And I realized long since that, yeah, it's the same thing that appeals to me about it. You can't think about anything else, in either case; jumping horses in competition, show jumping, or flying an airplane, for whatever purpose.
Mankind has failed miserably in its effort to devise a rational system of government. [...] The art of government is the exclusive possession of quacks and frauds. It has been so since the earliest days, and it will probably remain so until the end of time.
Marketing is not selling. Marketing is building a brand in the mind of the prospect.
If you use your own name as your business brand, keep in mind that if you lose that brand, you have lost your name. And that is a bit of a problem going forward in life. If you decide to make up a name, and if you have lost that name, then who cares. But when it is your name on the products, and you lose it, that is the game changer.
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