A Quote by Mariana Mazzucato
It's important that public funds be spent in research directions that are pushing market frontiers rather than working in existing areas. This means funding research not only on drugs but also on areas like life-style changes, even if the profit potential is lower for Big Pharma as you cannot sell that change as you can sell a medicine.
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Government support is not only investing in upstream areas like basic research, but also in downstream areas like applied research and early-stage financing for the companies themselves. This means there are great risks.
You shouldn't be allowed to profit from the illegal proceeds, right? So if you're going to sell narcotics and sell illegal drugs in America, you also cannot profit from that.
I would ask, "How can one have a technological society without research? How can one have research without researching dangerous areas? How can one research dangerous areas without uncovering dangerous information? How can you uncover dangerous information without it falling into the hands of insane people who will sooner or later destroy the human race, if not the whole of life on earth?" Who knows? God only knows!
Drug companies spend more on advertising and marketing than on research, more on research on lifestyle drugs than on life saving drugs, and almost nothing on diseases that affect developing countries only. This is not surprising. Poor people cannot afford drugs, and drug companies make investments that yield the highest returns.
Men are now also in the minority among the entering traditionally male-dominated areas such as law and medicine. Finance and politics are still firmly in male hands, but in many other areas it seems the proportions are shifting in women's favor. Boys are doing worse at school and university. It's only logical that this imbalance, which can be observed in most industrialized countries, will change conditions on the job market.
I lived somewhat of a nomadic life, even when I lived in Ohio. We spent time in rural areas, in suburban areas, never really city areas. We rode four-wheelers. We had pigs and ferrets. And creeks. We had a creek in my backyard. It was like 'Huckleberry Finn.'
The same drugs are way cheaper in Germany than in America because, obviously, if all sickness funds negotiate with the drug companies for a single price, then the market power of the sickness funds is fully used. So therefore you would expect the prices to be lower for the drugs in Germany, and this is exactly what you see, at least for non-generic drugs.
To be honest, I don't usually do very much research, especially if I'm working with a director who also wrote the screenplay. They've usually done a tonne of research. And they'll tell you about it from their perspective which is better than doing your own research.
Drugs are so easy to get in the ghetto. They might not be easy to get in nice areas like Beverly Hills, but in Long Beach and Compton and South Central they're easy to get. They don't drop those drugs off in Beverly Hills. They drop them off in the ghetto. Then they tell us it's wrong to sell them. Well, we didn't bring them here. We just sell them. I was selling, like I sold newspapers.
There is no difference between fundamental research and applied research. Although this is my view, based on personal taste and the areas I have worked in, it is not necessarily true for others.
I've done strategic planning, all kind of cash flows, but in fad marketing, it is all really irrelevant. It is marketing by total gut feeling. There is no market research. You either sell 500 of something, and it is a total bomb, or you sell 500 million.
Big Pharma needs sick people to prosper. Patients, not healthy people, are their customers. If everybody was cured of a particular illness or disease, pharmaceutical companies would lose 100% of their profits on the products they sell for that ailment. What all this means is because modern medicine is so heavily intertwined with the financial profits culture, it’s a sickness industry more than it is a health industry.
Ads sell more than products. They sell values, they sell images. They sell concepts of love and sexuality, of success and perhaps most important, of normalcy. To a great extent, they tell us who we are and who we should be.
We may have to learn to live with cancer rather than die of it. It means a big change in our mindset and how we do research. We haven't quite reached there yet.
We see that hyperactivity and reward areas are important when the bubble's rising. People getting caught up in it. We also see areas involving mentalizing, which means thinking about other people: Who's buying? Who's selling? Do they know something? We see emotional areas before the crash that indicate a sense of uncertainty or dread.
Crime is based upon need, making money. People sell drugs to make money. But if everybody is cared for, they don't sell drugs and if there's no money you can't sell drugs even if you wanted to. There'd be no such thing as gambling, prostitution, or selling out, or paying off a senator or a governor. There are no senators, there are no governors so you can't pay them off. If you take away the basis or the condition that generate abhorrent behavior, you don't have abhorrent behavior.
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