A Quote by Mark Cuban
Entrepreneurs need to be reminded that it's not the job of their customers to know what they don't. In other words, your customers have a tough enough time doing their jobs. They don't spend time trying to reinvent their industries or how their jobs are performed.
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Corporations don't create jobs, customers do. So when all the economic gains go to the top, as they're doing now, the vast majority of Americans don't have enough purchasing power to buy the things corporations want to sell - which means businesses stop creating enough jobs.
If it's servicing a real need, that doesn't go away in a recession. If you're serving a true need, and if you have a loyal group of customers that are falling... As the world goes through a tough time, these customers will stay with you.
Spend a lot of time talking to customers face to face. You'd be amazed how many companies don't listen to their customers.
I've learned from the past that it's important to recharge and get time in-between jobs, and if I can't get time in-between jobs then when I know I've got some time coming up at the end of a job, really try and take advantage of that. And do very mundane things at home and putter in the garden and spend time with family and make music and, you know, play with the dogs. Just get back to being me.
Sometimes there are customers who get in difficulty because of situations that are out of their control. These are customers with genuine needs, and the role of the bank is to accommodate these customers, and there is a real need to reschedule the loans of these customers.
The way in which you accomplish your goals and help your customers needs to be very flexible depending upon how those customers are reacting in real time.
The number one thing small business needs is to get more customers. Spend more time serving existing customers and getting new ones. The challenge for small business is knowing where customers are and reaching them effectively.
Most entrepreneurs don't need as many customers as they think. A lot of people think 10 is too few for a sample. But if all 10 refused a product, why is that not enough? If you want 100, 1,000 or a million customers, you first have to get 10.
Only your customers can define quality, because it's meeting your customers' expectations the first time every time. Simply put, it's performance to the standards of the customer.
A lot of folks I mentor ask me, 'How did you get there?' I tell them, you never plan on it. Do a good job and treat customers well, do the right things for the right reasons. Prepare yourself, but don't spend all your time worrying about it. Just do your job, and you'll be recognized for it.
In business, we often say that your best customers are the customers you have now. In other words, your most successful sales leads come from the selling you've already done.
Customers are still setting the technology agenda. Not just you, our customers, but your customers as well. What more and more are telling you is what kind of services they need, and how and when they want those services delivered to them. And in fact, that is just the beginning.
Customers want to explore. But they need to have easy access to items they choose to use all the time. The historic trade-off between price and service has been altered by technology and customers expect to save time and enjoy the experience while saving money.
Unions have been under attack for quite some time, and I think a lot of the jobs that we need to create in this country need to be union jobs. People want to be able to get a job that they can rely on to feed their family and pay their bills.
Products, profits, and paychecks are not enough anymore. These days, society cares how you treat your own workers. Customers want to know you promote the same values inside your walls as you do outside; job hunters want to know you care about them before they send in an application. Your culture is your brand. You need to create an organization where your employees believe in what you do.
Publishing is the only industry I can think of where most of the employees spend most of their time stating with great self-assurance that they don't know how to do their jobs. "I don't know how to sell this," they explain, frowning, as though it's your fault. "I don't know how to package this. I don't know what the market is for this book. I don't know how we're going to draw attention to this." In most occupations, people try to hide their incompetence; only in publishing is it flaunted as though it were the chief qualification for the job.
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