A Quote by Mark Frost
The superhero genre speaks to a vast swath of humanity these days, and studios are in the business of constantly renewing their money-printing licenses. I sense we're nearing a saturation point with some of these icons, where it becomes more about the action figures and Happy Meals than it does the mythological heartbeat of the core ideas.
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I don't see a lot, but I think what the movie studios know and what they always know but they kind of ignore, which is that a there's an audience for movies like 'Get Out,' and 'Hidden Figures,' and to some extent 'Moonlight,' which made a lot less money than 'Hidden Figures' did.
Superhero movies have become a genre unto themselves, and I didn't really grow up on superhero movies. I grew up on genre movies before superhero was a genre.
Everything we have today that's cool comes from someone wanting more of something they loved in the past. Action figures, videogames, superhero movies, iPods: All are continuations of a love that wanted more.
When it comes to gay marriage, the electorate can be broken into three basic groups: a relatively small core of committed opponents; a relatively small core of committed supporters; and a vast swath of conflicted voters who like to think of themselves as 'tolerant,' but who are instinctively uneasy with sudden, sweeping change.
When we talk about global crisis, or a crisis of humanity, we cannot blame a few politicians, a few fanatics, or a few troublemakers. The whole of humanity has a responsibility because it is our business, human business. I call this a sense of universal responsibility. That is a crucial point.
Fun is at the core of the way I like to do business and it has been key to everything I've done from the outset. More than any other element, fun is the secret of Virgin's success. I am aware that the ideas of business as being fun and creative goes right against the grain of convention, and it's certainly not how the they teach it at some of those business schools, where business means hard grind and lots of 'discounted cash flows' and net' present values'.
I love the new Marvel films, but I am not crazy about them. It is no longer a sub-genre or a fanboy genre. It has become so mainstream. You cannot say, 'I love superhero movies.' Everyone loves superhero movies now.
Everything in life and business, you only earn more if you become more valuable. Because if you can do more for people than anybody else does, you can prosper. But you can't do that unless you're constantly educating yourself with the cutting edge. My whole life, even when I had no money, I would invest in education.
I had no confusion about making a superhero film. From the very day one, I knew I will make a movie of this genre which will have an Indian superhero. I never wanted to copy my superhero from any of the Hollywood ones.
I have a big responsibility to my licenses. All my licenses draw from and take ideas from the runway.
The core of the movie business remains intact and it's not descending in scope. Studios want movies that are bigger than ever.
Every genre succumbs to gentrification at some point- as equipment becomes cheaper, as crowds become younger, there seems to be a sheepish attitude towards producers - how they can follow a mundane, linear sound, and make money.
Look, I've had four kicks at the can. You've had a tremendous career. We're also happy. We've loved. We've lived. We don't starve. We haven't been shot in the gut. So at that point, I started getting a little more serious about the content we were making and the business and building the business. I also became more serious about life and being happy. I got married, I have kids - I'm happy at a cellular level now.
The more important point, however, is not about what the money does. It's about what has to be done to get the money. The effect of the money might be (democratically) benign. But what is done to secure that money is not necessarily benign. To miss this point is to betray the Robin Hood fallacy: the fact that the loot was distributed justly doesn't excuse the means taken to secure it.
I love the sci-fi movies where it's from the point of view of humans in that situation... When it becomes too clever in its ideas, the cyber-punk, high-tech thing, it becomes more about something else.
Sometimes, the action genre does get stale. Although I want to go back and see my favorite characters in their tentpoles - and will religiously do that - it's really fun to see breakout ideas and concepts. Let's make some new stories.
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