A Quote by Marques Brownlee
So, one of the biggest things about YouTube versus any other platform is the built-in audience and discovery tools.
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The best thing about a platform like YouTube is that it helps musicians all around the world to reach such a vast audience.
I think the advent of things like YouTube have made it possible for creators to tell stories cheaply and efficiently and to have a built-in audience.
To me, mass media is when you are able to use a platform to reach an audience on a large, global scale, and I think YouTube has certainly achieved that and is still finding ways to bring a wider range of content to its audience.
Our biggest thing is, any player who's protesting will tell you that the only reason we use the anthem is because it's a platform like no other. We use it to draw attention to other issues. We've heard from many people, 'Use a different venue. Use a different platform.' Quite frankly, this is the most effective one.
Very simply, a platform is the thing you stand on to get heard. It's your stage. But unlike a stage in a theatre, today's platform is not built of wood or concrete or perched on a grassy hill. Today's platform is built of people. Contacts. Connections. Followers.
YouTube is an amazing platform to talk about social issues because it gives people the ability to tell their own stories and reach audience around the world who may otherwise never be exposed to these people and conversations.
I've been doing this since 2011, when I started on Instagram. Building my presence on there was important to my brand, but I wanted to take my audience to other platforms, so I then crossed over to Twitter second, then YouTube third. It wasn't until I made my fourth crossover to a different platform that I went to Vine.
The number one problem in our world is alienation, rich versus poor, black versus white, labor versus management, conservative versus liberal, East versus West . . . But Christ came to bring about reconciliation and peace.
If you have a YouTube account, you essentially have your own channel, and anybody who subscribes, or any of your friends on YouTube, they're your audience.
Whether we're talking about what the role of the government is, what you think of the United Nations, political leaders or how to respond to [Hurricane] Katrina and whether it had anything to do with race, across a wide variety of issues we see differences between mainstream black and white American opinion that dwarfs anything in American public opinion, period. Democrat versus Republican, men versus women, conservative versus liberal, the black/white divide is the biggest, one of the biggest in the world, and certainly the largest gap in the United States.
Tools may be animate as well as inanimate; for instance, a ship's captain uses a lifeless rudder, but a living man for watch; for a servant is, from the point of view of his craft, categorized as one of its tools. So any piece of property can be regarded as a tool enabling a man to live, and his property is an assemblage of such tools; a slave is a sort of living piece of property; and like any other servant is a tool in charge of other tools.
YouTube has changed my life in a huge way. I mean, I wouldn't be able to pursue music and do what I love each day if it wasn't for the YouTube platform and for the people who watch my videos and share them.
I feel like the beauty of this age of filmmaking is that there are more tools at your disposal, but it doesn’t mean that any of these new tools are automatically the right tools. And there are a lot of situations where we went very much old school and in fact used CG more to remove things than to add things.
I first discovered YouTube while browsing the web, and then I found people just talking into their cameras. I never even knew it was a thing you could do. William Sledd was my first YouTube obsession. He was so unapologetically himself, and just had fun talking to his audience about things that interested him. I thought - if he could do it, why couldn't I?
I've learned over the years that you're going to be most successful at the things you're most excited to do. Every artist has a special set of tools. When you really use those tools, and you make yourself feel really good about the product you create, I think you'll find an audience for it. I've been very fortunate in that respect.
For me, because I've been such a YouTube lover since day one, I want to continue doing YouTube but also branch out and do other things simultaneously.
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