A Quote by Marsha Collier
The most successful marketer becomes part of the lives of their followers. They follow back. They wish happy birthday. They handle problems their customers have with products or service. They grow their businesses and brands by involving themselves in their own communities.
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The most successful marketer becomes part of the lives of their followers.
Part of America's industrial problems is the aim of its corporate managers. Most American executives think they are in the business to make money, rather than products or service. The Japanese corporate credo, on the other hand, is that a company should become the world's most efficient provider of whatever product and service it offers. Once it becomes the world leader and continues to offer good products, profits follow.
I see "demand creation" as a 20th-century construct that's bound up with advertising. It's an outmoded view of marketing that says, "First, we build a product or service, then we advertise it into people's lives." Embedded this view is the belief that companies control brands. This is a myth. My message all along has been that brands are actually created by customers, not companies. Companies only provide the raw materials - the products, messaging, behaviors - that people use these to create brands.
In addition to building better products, a more open world will also encourage businesses to engage with their customers directly and authentically. More than four million businesses have Pages on Facebook that they use to have a dialogue with their customers. We expect this trend to grow as well.
The United States Postal Service is one of America's oldest and most well-loved institutions. Thanks to the Postal Service, families can send letters and packages to loved ones they have not seen in months, small businesses are able to ship products to their customers, and many veterans and seniors can safely receive lifesaving medications.
I have connected by phone with customers who have left negative reviews and had a chance to get to know them. Not only was I able to solve their problems, a lot of the customers were so happy with the customer service that they become repeat customers.
If your Birthday is on Christmas day and you're not Jesus, you should start telling people your birthday is on June 9 or something. Just read up on the traits of a Gemini. Suddenly you're a multitasker who loves the color yellow. Because not only do you get stuck with them combo gift, you get the combo song. "We wish you a merry Christmas - and happy birthday, Terry - we wish you a merry Christmas - happy birthday, Terry - we wish you a merry Christmas and a happy New Ye - Birthday, Terry!
We're in the '100 percent return' business. This is driving millions of new customers into brands; most of our customers are wearing brands they've never tried before.
It’s my birthday, Horus insisted. Wish me happy birthday! “Happy birthday!” I yelled. “Now shut up!
The most successful executives are often men who have built their own companies. Ironically their very success frequently brings to them and members of their families personal problems of an intensity rarely encountered by professional managers. And these problems make family businesses probably the most difficult to operate.
Major brands don't know what to do with happy customers. They make it hard for customers to say thanks and way too often companies don't celebrate and embrace customers' positive gestures.
The best form of customer service is self service. Constantly empower customers to get their own answers themselves.
When the banks grow to or when these financial institutions grow to such a size that they can't sustain themselves, or what have you, they have problems, economic problems, or financial problems, they shouldn't be able to look back to you and I, the taxpayer, to be bailed out.
Most people would rather change their circumstances to improve their lives when instead they need to change themselves to improve their circumstances. They put in just enough effort to distance themselves from their problems without ever trying to go after the root, which can often be found in themselves. Because they don't try to change the source of their problems, their problems keep coming back at them.
Pap Machinery uses LubeMate products to keep our truck fleet moving so we can provide timely service to our customers. LubeMate has proven they manufacture quality products that meet our daily demands. The LubeMate team at Valley Industries has provided excellent service and their products are an exceptional value.
That's a very critical phase in customer service because you can start to really understand what part of customer service has value to customers and what part is bothering customers.
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