A Quote by Marshall McLuhan

We become what we behold. We shape our tools and then our tools shape us. — © Marshall McLuhan
We become what we behold. We shape our tools and then our tools shape us.
We shape our tools and afterwards our tools shape us.
First we shape our tools, thereafter they shape us
We make our tools, and then they shape us.
We humans have indeed always been adept at dovetailing our minds and skills to the shape of our current tools and aids. But when those tools and aids start dovetailing back - when our technologies actively, automatically, and continually tailor themselves to us, just as we do to them - then the line between tool and user becomes flimsy indeed.
Our ability to study the brain has been limited because of our tools and our tools have only allowed us to look at one neurotransmitter and we haven't looked so much into co-localization and co-release of transmitters. Our thinking is hampered by our tools.
We are each given a block of marble when we begin a lifetime, and the tools to shape it into sculpture. We can drag it behind us untouched, we can pound it to gravel, we can shape it into glory. Examples from every other life are left for us to see, lifeworks finished and unfinished, guiding and warning. Near the end our sculpture is nearly finished, and we can smooth and polish what we started years before. We can make our progress then, but to do it we must see past the appearances of age.
If we don't understand our tools, then there is a danger we will become the tool of our tools. We think of ourselves as Google's customers, but really we're its products.
We are each given a block of marble when we begin a lifetime, and the tools to shape it into sculpture... We can drag it behind us untouched, we can pound it into gravel, we can shape it into glory.
Man must shape his tools lest they shape him.
There is a race between the increasing complexity of the systems we build and our ability to develop intellectual tools for understanding their complexity. If the race is won by our tools, then systems will eventually become easier to use and more reliable. If not, they will continue to become harder to use and less reliable for all but a relatively small set of common tasks. Given how hard thinking is, if those intellectual tools are to succeed, they will have to substitute calculation for thought.
[On peanut M&Ms:] It is the eggness of them. A shell, chocolate placenta, proteiny peanut baby. Life shape, birth shape, cell shape, protoplasmic-ooze shape. A shape that calls straight through civilization to our reptilian brains.
I think it's the tragedy of our time that we're not aware of the affect of the manner in which we've adopted tools. Those tools have become who we are.
Most of us who become experimental physicists do so for two reasons; we love the tools of physics because to us they have intrinsic beauty, and we dream of finding new secrets of nature as important and as exciting as those uncovered by our scientific heroes. But we walk a narrow path with pitfalls on either side. If we spend all our time developing equipment, we risk the appellation of "plumber," and if we merely use the tools developed by others, we risk the censure of our peers for being parasitic.
We will use all lawful tools at our disposal, and that includes authorities under the renewed PATRIOT Act. We firmly believe that our intelligence gathering tools must enable us to collect the information we need to protect the American people.
One of the great challenges of our age, in which the tools of our productivity are also the tools of our leisure, is to figure out how to make more useful those moments of procrastination when we're idling in front of our computer screens.
The reverence that the object maker has for the materials, for the shape, and for the miracle of his skill transcends to God, the Master Craftsman, the Creator of all things, who uses us, our hands, as His tools to make these beautiful things.
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