A Quote by Mary Meeker

The internet is the most underutilized advertising medium that's out there. — © Mary Meeker
The internet is the most underutilized advertising medium that's out there.
People have romantic notions about television. In the highest realms they think it's some sort of art medium, and it's not. Others think it's an entertainment medium, it's not that either. It's an advertising medium. It's a method to deliver advertising like a cigarette is a method to deliver nicotine.
The Internet, as a First Amendment medium, hinges on free expression, and that means free advertising.
The Internet is the ultimate vanity-publishing medium, and therefore, the ultimate place for those of us who like to watch. The Internet can reach an audience at lower cost than any medium before it.
In the ever accelerating world of the Internet, e-campaigning has gone from a novelty to a necessity in less than a year. With increasing sophistication and urgency, campaigns are using the Web as a bulletin board, advertising medium and organizing tool.
Trends in circulation and advertising - the rise of the Internet, which has made the daily newspaper look slow and unresponsive; the advent of Craigslist, which is wiping out classified advertising-have created a palpable sense of doom.
Television, I would say, isn't an advertising medium. It's a selling medium.
I've had it-the agencies, the winking, the networks, the ratings. Anyone who thinks TV is an art medium is crazy-it's an advertising medium.
We are seeing pioneers moving out to the Internet, banks that are taking transactions, retail shopping on the Internet, and although it's going to take most of a decade before most adults are turning to the Internet for a high percentage of their act
The Internet hasn't had a chance to really get to where people look at it with the proper level of scrutiny. There's so much bullshit on the Internet. It doesn't get filtered out because it's such a new medium.
Lying and cheating in advertising, in the long run, are commercial suicide. Dishonesty in advertising destroys not only confidence in advertising, but also in the medium which carries the dishonest advertisement. . . . No one can be ill in a community without endangering others; no advertiser can be dishonest without casting suspicion upon others.
The problem of how to make the Internet advertising friendly bewildered and obsessed Madison Avenue for much of the 1990s. Advertising won.
The Internet is a far more speech-enhancing medium than print, the village green, or the mails. Because it would necessarily affect the Internet itself, the C.D.A. would necessarily reduce the speech available for adults on the medium. This is a constitutionally intolerable result.
TV needs advertising for more than just the money. Advertising plays a significant role in creating a dynamic and vibrant medium and needs to be at the heart of the experience.
Imageboards are the most important medium for free speech on the Internet.
The future success of online social networking sites as an advertising medium depends on its acceptance as an advertising vehicle that can deliver a message to a micro-target in a manner that will be well received and that increases the likelihood of interaction.
There is no question that advertising is an art, and manipulation is the art of advertising through the medium of the tape.
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