A Quote by Max Atkinson

The customer is always right' may have become a standard motto in the world of business, but the idea that 'the audience is always right,' has yet to make much of an impression on the world of presentation, even though for the duration of the presentation at least, the audience is the speaker's only customer.
The media is the only business in the world where the customer is always wrong. If you're a news consumer, if you're a customer, and you complain to them, they will tell you that you are not sophisticated enough to understand what they do, and they're tell you to go listen or watch somewhere else. They're not even really doing the news for you. They're doing news for other journalists and other people in government because that's their real audience.
You know the old adage that the customer's always right? Well, I kind of think that the opposite is true. The customer is rarely right.
[Salomaybe] is my presentation, my vision of the world. Not so much to satisfy the audience at large.
Based on the timely and helpful responses to my support issues, I feel that I made the right decision to become a customer earlier this year. LuxSci is definitely a quality, customer-oriented business.
Demo: presentation of a specific set of capabilities needed to solve the customer's critical business issue.
The Customer isn't always right. Sometimes the customer is an a**hole. That's the first rule of retail.
The customer is always right! John Wanamaker must be turning in his grave. If you're a customer today, you're an intruder.
At 25, I was in the audience of my first professional speaker, Bob Bales. His presentation got my attention. I had never seen anyone having so much fun 'at work' and getting paid for it!
What people in business think they know about the customer and market is likely to be more wrong than right...the customer rarely buys what the business thinks it sells him.
You don't need a big close, as many sales reps believe. You risk losing your customer when you save all the good stuff for the end. Keep the customer actively involved throughout your presentation, and watch your results improve.
The customer is always right...even when they're wrong.
The point of theatre is transformation: to make an extraordinary event out of ordinary material right in front of an audience's eyes. Where the germ of the idea came from is pretty much irrelevant. What matters to every theatre maker I know is speaking clearly to the audience 'right now.'
A true entrepreneurial enterprise begins with a big idea - a unique way to solve a customer's problem. Your customer, after all, is the only justification for creating a company in the first place. Without a big, transformational idea, you can't produce a great result for your customer.
Business is all about the customer: what the customer wants and what they get. Generally, every customer wants a product or service that solves their problem, worth their money, and is delivered with amazing customer service.
When you can show concern about what matters to your customer, that's Business to Customer Loyalty, and you can bet on it, you've just acquired a customer for life.
But the audience is right. They're always, always right. You hear directors complain that the advertising was lousy, the distribution is no good, the date was wrong to open the film. I don't believe that. The audience is never wrong. Never.
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