A Quote by Melissa Etheridge
Video is a funny thing. It's one thing to be an artist, singer-songwriter, and use words and create pictures in people's minds. And then be asked to do video for it, to actually give a certain visual for your song.
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I was in a karaoke video in 1991, for a song called 'Sukiyaki,' which is a very famous Japanese song, and I've actually heard from people that they've been in bars in Asia where they've seen me come up in the 'Sukiyaki' video that they play behind you. I'm in that. I'm in a karaoke video.
The best thing you can do for a song is to hear it on the radio and to imagine what it could mean to you and then kinda forget the words. Just imagine how you felt when you heard it, if it was one of your songs. If it became one of your songs. If it meant whatever it meant for you and as soon as you see the visual, you get a rapid eye movement relationship with the song instead of an imaginative one. I think that can be dangerous because I don't think I'd want to be listening to a song on the radio and thinking about the video. Whatever that one interpretation was
To be able to do a song with Kanye West and then a video with Hype Williams who directed the video, that's a highlight of any artist's' career.
The music video, Lil Nas X, he asked me to be in the 'Panini' music video. It was crazy. I was just listening to the song and I was like, okay, this is going to be my first music video but it was really fun.
I posted a video a day for almost two months and was hardly sleeping, but I think it really pushed me to give music everything I had in me. I knew it was a chance I couldn't miss. The funny thing is I never saw my music video when it aired during the Super Bowl because as soon as I heard my song start I was in tears for the next 10 minutes! The most amazing thing that came out of all of this, however, was the support that had developed online. Without the people that came back day after day to vote for me, I'd be nowhere, and I really owe it all to them.
I grew up playing video games. And the cool thing about the EA Sports games is they took me through the whole motion-capture thing, where they put little sensors on my body so the video game really is me. It actually moves the way I move.
When I'm writing songs, I write visually. When I'm writing the words down and I listen to the melody and the lyrics, I start seeing the video form. And if I can get through a song and from the beginning to the end have the whole video in my mind, I think that's a great song.
I didn't have song rights for the first video because I didn't know that it was going to do what it did. So for the second video, I decided better safe than sorry. It is a really gray area as to whether or not you even need song rights to make a video like that.
The video game culture was an important thing to keep alive in the film because we're in a new era right now. The idea that kids can play video games like Grand Theft Auto or any video game is amazing. The video games are one step before a whole other virtual universe.
Producing just one video is a long process. First, you decide your song, then you have to figure out the arrangement of the song; will you play it on the guitar? Will you make it a music video? Once you figure that out, you record it and then edit it, which can take two to five days to finish.
Video has become much more social, and as a result, there are many opportunities to use video as a way to connect people, to give them opportunities to play and participate, to make things together and have a shared social experience. I think we are just at the beginning of really exploring what social video is and what we can make of it.
I was at an autograph show, and there were a lot of people from TNA there doing meet and greets. One of the girls from TNA there asked me why I hadn't joined yet and I said I'd tried and it didn't work out. She asked me to give her a video and pictures, and a few days later I got asked to do a tryout.
The key thing is to get that one splash - that one song or that one video for a song - that catches people's eyes. Because it's all digital content now.
With the Internet, you can be easily exposed and disposed. You can create some viral video, the biggest thing ever, and then four weeks later, no one remembers your name.
"St. Lucia We Love" is actually a song produced by Stratosphere music (also St. Lucian). The CEO of Stratosphere music approached me and wanted me to produce a music video for this song which was already a hit in my country. I felt privileged to have been chosen to do such a video. So every time I went out to shoot a scene from the video, I would get a still shot from the scene to tease the public. The photo of the amazona versicolor is is an actual scene from the video which was released on St. Lucia's Independence day (22nd February, 2013).
Usually, I think of the song, and then the video plays out in my head as I'm writing the song. I started rapping to become a comedian, so I'm certainly thinking about the visual component of things beyond just the music most of the time.
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