A Quote by Michael Ian Black
I probably should be thinking of better ideas on how to promote myself, but I don't really spend a lot of time doing it. I really don't know how to promote effectively.
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I know the 4Ps (Planning, Priority, Perspective and Patience), and I believe that this knowledge sets me apart from others, as I know exactly how to promote a song, where to promote it. And basically, how much money should be spent in doing all that.
I like to promote my work. I do the promotion for my work because that is required. Apart from that I just don't know how to promote myself, to be honest, I think my work ideally should speak for itself.
I'm not even really attempting to brand myself outside of 'Humans of New York.' I think part of the reason for my success is that I've put my ego aside and said I'm not going to put all of my effort into trying to promote myself. I'm going to try to promote my work and am going to try to promote my project.
I always wrote about myself in the third person. I knew how to promote myself so it sounded intelligent. I know how to package myself.
When I signed with Scooter Braun and I decided to go overseas to promote my song, the only concern was how should I communicate with the public and the audience with my language. Scooter and I talked a lot about that: should we translate or not? Finally we didn't, and I think that was a really good decision.
I should be known for my work and not how I promote myself and what I do.
I struggle sometimes superficially with my management or with my own career about how much time I spend traveling or giving myself away to promote my music or myself when I'd rather be gardening or surfing or being at home with my loved ones. And everyone struggles with that; everyone struggles with having to go to work. And I struggle with how humankind ended up this way.
How much time have you invested in thinking about strategy? How many options have you considered before the plan was written? How have you ensured that the thinking behind the plan is challenged? How much time do you spend exploring trends, possibilities and cool stuff? How much time is spent playing with ideas, hopes and dreams?
I used to be so focused on winning, I had a really hard time enjoying soccer. If I missed a shot, I would spend a lot of time thinking about how I'd disappointed my teammates. Then I learned how moments of struggle make you stronger.
Sports have always been a really important part of how I energize myself, as well as how I relax. I spend a lot of my spare time with my family playing tennis, biking and rollerblading.
I'm tough, I'm pushy, I'm really loud. I used to spend a lot of time thinking about it. But we only have so much brain capacity, so if I'm spending part of my brain thinking about how I'm acting, A, I'm not spending all of my brain doing, and B, I'm not actually in that moment.
I spend a lot of nights thinking
How did I make it this far?
I spend money every chance I get
Cause god damn I work hard.
Put here to take care of he family
But how was I supposed to know
If I don't take care of myself
Then how am I supposed to grow?
I think a lot about how ideas spread, how information spreads, why is it that something you're really proud of and you spend a lot of time creating sometimes doesn't go anywhere, and something that you kind of do on the side, on a lark, ends up getting shared and passed around and having this big impact.
I think a lot about how ideas spread, how information spreads, why is it that something youre really proud of and you spend a lot of time creating sometimes doesnt go anywhere, and something that you kind of do on the side, on a lark, ends up getting shared and passed around and having this big impact.
I was really interested in how marriages work, how you can, you know, be in love with somebody and spend many years with your lives intertwined, but in the end another soul can be fundamentally unknowable. And I think that the stress of war, when one party goes away and the other has to deal at home, is a really testing time in a lot of marriages.
Post-publication I have been surprised at the limited resources publishers have to promote books. I certainly knew that being a new author, I would have to do a lot of self-promoting, but it really has surprised me just how much I have had to do myself to make sure the books get into the hands of young people.
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