What I really like is changing a life, helping someone change a business, change a family. In the beginning, it was because I was willing to only be paid for a result. I wasn't a therapist; there were no such thing as coaches back then. You had to be a therapist and it had to be paid for by somebody, and I saw what therapists did and I was honestly disturbed by it, because I see people in therapy for five years and I was, like, "This is absurd."