A Quote by Michael Morhaime
E-sports used to be this niche thing. We knew it was really cool, but outside of a very narrow audience you really didn't get a lot of exposure.
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If you're trying to get into the sports business, you really have to find a niche.
We are in niche consumption mode, but 'niche' doesn't mean 'small' anymore. Niche can mean focused, and particularly with the Web, which is a global audience you can have something niche and still get 10 to 15 million views.
We are in niche consumption mode, but 'niche' doesn't mean 'small' anymore. Niche can mean focused, and particularly with the Web, which is a global audience... you can have something niche and still get 10 to 15 million views.
We were never the cool band to like. They tried to put us into a hair-metal thing, but we weren't really Warrant or Poison. We were always outside the box. I think we had a little niche that nobody had - maybe the funkiness had something to do with it.
But my main thing that I would love to see as a fan of 'Glee,' like I said, is to really get into the character and who they are and what they do outside of school. I think that that's interesting. And then of course the themed stuff and the album episodes are all really cool too.
I really, really love what I do, and there's nothing I love more than getting on stage and playing for an audience or working on a part, getting in front of the camera, and meeting all the cool people I get to meet, and going all the cool places I get to go.
I was always interested in acting, but in my high school sports was the cool thing to be part of, and I was still very into being cool. So I played a lot of basketball and football. But I always had that want to be in theater and to be a part of theater arts. But in my school, it was just a really nerdy thing to be a part of. Everyone in my school wore bowler hats - they were always on, always acting, and all so big. I was like, "I can't be that", even though I wanted to be.
Well we've got to do a lot of kung fu choreography, which was really cool. Like I have, you know, like the big hammer that I use, kind of like a staff in a sense. So I get to use that like a really cool weapon. Kung fu style. And it's just really fun to get to learn that and execute it in a way that looks cool on screen. It just feels really rewarding.
Growing up in the inner city, a lot of kids didn't think reading was cool. I'm trying to show them that it is cool and the importance of growing and learning outside of their everyday lives, which is a lot of times sports.
A couple days ago, I saw a lot of people tweeting, 'Oh, it's so cool 'Home' is being used in the Olympics!' We don't really get to watch much TV, man, with the concerts every night, but I wish I could have seen it. I really just found out through Twitter and my management texting me. I thought it was really awesome.
I think any branding for me is band-related. It's really weird to get used to the exposure, because I am a naturally introverted person, and I'm not exactly social. Occasionally I can get comfortable enough to talk, but I spend a lot of my days not talking, especially when I'm at home and not on tour.
I wouldn't say I really admired anyone. When I was a kid, there were definitely a lot of tough guys, but they weren't really cool. If anything, that was an influence on me: to take that toughness and combine it with the cool style, the cool entrance, the cool gear - and driving to work in a Ferrari.
I think it went really well. There was part of me that really wanted to go with the rabbit. But, honestly one thing that I struggle with a lot is really just competing...being in a pack, running with a lot of bodies. I'm 17 and I'm still not really used to it, so the goal today was to just race.
I like playing... I don't know. I think that's what was really exciting about playing Knives, too, from the beginning was that you get to kind of do both of that. She's almost like two different people, but that's what's cool about it, because I get to show her growth and that's the thing that's really cool about Knives, you get to really see her grow up from being meek and innocent and naïve at the beginning to this powerful girl who is going for what she really believes in and what she really wants.
My friend Chloe Bartoli is a really cool stylist. I've talked about fashion with her a lot over the years. And I love Rihanna - she's rad. Through modeling, I've gotten to know a lot of designers that are really cool. Stefano and Domenico of Dolce & Gabbana have been really sweet.
It's interesting to play that [ Thomas in The Maze Runner], actually. The audience gets to see the character discover who he is, things that he never even knew about himself. I love that Thomas starts out as the newbie, as the 'Greenie', and the audience kind of experiences that through his perspective. It's really cool to watch him discover these leadership qualities that he has, and the way you approach it... I guess, just honestly. As honest as you can, really.
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