A Quote by Michael Showalter
Given the current state of publishing, I think it helps to have a brand name on the cover of your book. Comedians are proven commodities with built-in audiences. They may not have the writing chops of a Dave Eggers, but they're salacious and funny and self-reflective.
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Dave Eggers is a prince among men when it comes to writing deeply felt, socially conscious books that meld reportage with fiction. While A Hologram for the King is fiction...it's a strike against the current state of global economic injustice.
It's called 'A Heartbreaking Work of Staggering Genius' by Dave Eggers. It is absolutely everything the title implies. It's the greatest book I've ever.
There's a lot more to publishing a book than writing it and slapping a cover on it.
No self-respecting feminist could argue with the claim that the novel is more likely to accept existing power structures than not. But there's a vast difference, surely, between Dickens saying Indians should be exterminated and a Dave Eggers writing eloquently about the NSA, but not being as outspoken on American military power abroad.
To succeed in business, you must build a brand and never destroy it. One competitive advantage I had when I ventured into manufacturing was my brand “Dangote,” which I diligently built in the course of my trading commodities.
If you use your own name as your business brand, keep in mind that if you lose that brand, you have lost your name. And that is a bit of a problem going forward in life. If you decide to make up a name, and if you have lost that name, then who cares. But when it is your name on the products, and you lose it, that is the game changer.
I think our literary tradition has to evolve, has to explore its form and its spirit through writers and thinkers, rather than let the lazy, easy traditional narrative - which is controlled by the publishing industry - roll all over the readers and dominate the market. I think our readers and cinemagoers have been trained to read and watch very mainstream stuff. It's like being given sleeping pills. It sends people to a non-reflective sleep state.
Tommy Smothers is my longest mentor, and Dave Eggers is my youngest.
'Where The Wild Things Are,' I think I could have written on my own. When I brought Dave Eggers on, I already had 60 pages of notes. I technically could have, but I don't think I was ready to. I needed him to be there and help me.
I wanted to see my name on the cover of a book. If your name is in the Library of Congress, you're immortal.
You have to find a way of shutting the future out and focusing on the writing. One of the problems I'll have with writing my second book is getting back into a situation where I think about the words on the page rather than the publishing industry, or success, or any kind of readership I may now have. I'll have to do what writers do, which is focus on the story and nothing else.
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
You've got to be very insightful about your brand, who you are, and what you mean to people. You've got to be able to inspire the whole organization behind that vision, so that every touch point the consumer experiences with the brand is reflective of that same brand promise.
I think writing for anybody helps you order your life. It helps you arrange your emotions and your thoughts and it helps to provide perspective.
I regretted making a comment about Dave Eggers. I’ve never said anything about McSweeneys except that I admire what it is, and I think it’s great that they keep people interested in literature.
Go APE: Author a great book, Publish it quickly, and Entrepreneur your way to success. Self-publishing isn’t easy, but it’s fun and sometimes even lucrative. Plus, your book could change the world.
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