A Quote by Mikko Hypponen

One thing we should all understand is that we are brutally honest with search engines. You show me your search history, and I'll find something incriminating or something embarrassing there in five minutes. We are more honest with search engines than we are with our families.
Vertical search engines that match your business, service or products with a target market offer you a higher conversion rate than traditional search engines. Because they have already qualified their interest by coming to a search engine with a specific focus, searchers will be more receptive to targeted advertising.
Traditional horizontal search engines cannot always identify the target audience, niche or vertical industry of a page or site. Vertical search engines address this issue by the nature of their design. They identify sites according to more specific criteria and sometimes even by human input.
Competitors argue that Google rigs its search algorithms to demote listings for competing search engines. Many of the allegations of demotion come generally from sites of pretty questionable quality, such as Nextag and Foundem. Some of Google's primary competitors in 'specialized search' clearly place well in search results - Amazon and Yelp.
I think as more people use the phones to access the Internet, they have a lot less patience for trying to find things on the search engines. That is because you need to figure a lot of things out for search to work.
The nature of search engines is that they can make a major issue out of something small that no person would otherwise be able to find.
That is really not much different from the search engines that are being constructed today for users throughout the entire world to allow them to search through databases to access the information that they require.
Search engines generally treat personal names as search terms like any others: Data is data.
If the search engines don't respect the creators, there won't be anything to search in the future because creators have to make a living too.
Search your heart, search your soul, and when you find me there you'll search no more.
I have searched everywhere to find an answer to my question, 'Is there enlightenment?' but have never questioned the search itself. Because I have assumed that goal of enlightenment exists, I have had to search. It is the search itself which has been choking me and keeping me out of my natural state. There is no such thing as spiritual or psychological enlightenment because there is no such thing as spirit or psyche at all. I have been a damn fool all my life, searching for something which does not exist. My search is at an end.
Search is now more than a web destination and a few words plugged into a box. Search is a mode, a method of interaction with the physical and virtual worlds. What is Siri but search? What are apps like Yelp or Foursquare, but structured search machines? Search has become embedded into everything and has reached well beyond its web-based roots.
Truth in drama is forever elusive. You never quite find it, but the search for it is compulsive. The search is clearly what drives the endeavour. The search is your task.
Our stories are all stories of searching. We search for a good self to be and for good work to do. We search to become human in a world that tempts us always to be less than human or looks to us to be more. We search to love and to be loved. And in a world where it is often hard to believe in much of anything, we search to believe in something holy and beautiful and life-transcending that will give meaning and purpose to the lives we live.
Coming to the master is coming in search of your innocence, in search of your lost childhood, in search of your originality... in search of your individuality, in search of freedom.
One thing I've noticed about history - you can search on newspapers going back hundreds of years, search for 'economic forecast,' you don't find it. It would be very rare to find it.
China's Internet will continue to be policed and controlled, information filtered, sites prohibited, noncompliant search engines excluded, and sensitive search words disallowed. And where China goes, others, also informed by different values, are already and will follow.
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