A Quote by Naomi Klein

It's certainly something we haven't seen before in terms of a fully commercial global brand - really a family of brands - not just Trump but also Ivanka, who has a sub-brand. We've never seen this before. We've had presidents in financial conflicts of interest before, but this phenomenon where a sitting president image avatar is out there selling golf courses and condominiums, even as he is in office and having the value of his personal brand inflated dramatically by fact of his being president, is new territory.

Naomi Klein

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Also Avatar Before Being Brand Brands Certainly Commercial Conflicts Courses Dramatically Even Fact Family Financial Fully Global Golf Golf Course Had Having His Image Interest Just Never New New Territory Office Out Personal Phenomenon President Presidents Really Seen Selling Sitting Something Terms Territory Trump Value

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Naomi Klein
Canadian - Journalist
Born: May 8, 1970

There have been presidents with business interests before. But there has never been a fully commercialized global brand as a sitting U.S. president. That is unprecedented.

Naomi Klein

I understand and respect people who say they want to boycott the Trump brand. I also respect your right to buy his products. But what you miss is that no one in public office, Hilary or Trump should use that platform to profit themselves. In Trump's case there are serious concerns about the conflict of interest in his brand and business ownership. Do we really want a president who had products he can push while working for the American people?

Michelle Singletary

The fact that Trump's refused to divest from his labyrinth of business holdings, the fact that he's continuing to profit from his brand and indeed create all kinds of new opportunities to profit off the presidency is outrageous. The flip side is that he's left out a lot of levers through which to pressure him. You know, the reason you want a president to divest from his business holdings is that foreign governments can try to exert pressure on him by becoming customers of these hotels and inflating the value of how much they're willing to pay for a Trump brand.

Naomi Klein

The president Donald Trump told the "New York Times" that he regrets appointing Jeff Sessions. And when a president expresses no confidence in a cabinet member, then that cabinet member owes the president his resignation. When the president does it publicly, which is something we just have never seen before, then that cabinet matter really has no choice from that minute forward, absolutely no choice.

Lawrence O'Donnell

This is the first time a newly inaugurated president has had any impact on a current budget." What that means is that normally when a president's inaugurated in January, the budget for the first calendar year of his term or the first nine months is already done. So from January 21st all the way 'til October when the new budget's done, the president has to deal with the previous Congress' budget and has nothing to say about it. What they're saying is that Donald Trump has had a record-breaking, never-before-seen thing by having an impact on the budget in his first year.

Rush Limbaugh

That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do whatever he wants. So the way in which he ran for president was to embody that idea as fully as he possibly could with his outrageousness.

Naomi Klein

The Trump brand is complicated because it conflates a personal brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more direct way than, say, Richard Branson's actions affect Virgin.

John Quelch

I'm not talking about Trump's brand but rather the intimately connected brand called "make America great again" that he created to make all these promises to working Americans - is intensely vulnerable, if there is sustained scrutiny of the kind we've seen about Comey and Russia. He's appointed five Goldman Sachs former executives to his Cabinet, his commerce secretary is renegotiating NAFTA to make it far better for corporations and worse for workers, and they're talking about this right out in the open... I mean, how much news have you seen about that?

Naomi Klein

Between the time I first started working in advertising in 1998 and now, the word brand has replaced identity. We are no longer individuals so much as we are brands. We're individual brands. Individuals are basically left to define their individuality by staying off the internet, which in and of itself can be a brand, the opting-out brand.

Joshua Ferris

The challenge at this point is helping a brand understand they're not just commissioning a viral video but tapping into an existing fan base and an audience that's very loyal... It's two brands working together: the Rhett and Link brand and their brand.

Charles Lincoln Neal

Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.

Richard Branson

Trump's act of construction is not building a building. It is building the meaning of the name "Trump." Because his revenue really comes from selling his name to people who do actually build things. They pay enormous sums of money for the supposed privilege of being associated with the name Trump or the name Ivanka, because of that image construction. That's why it seemed like a good idea for Trump to run for president in the first place.

Naomi Klein

My favorite actor was, is, Michael Keaton. Certainly growing up, in the movie 'Night Shift' he did something brand new that I hadn't seen before that we all steal from now. And then it was in 1987 he did the movie 'Clean and Sober' and 'Beetlejuice' in the same year, and that was when I said, 'Wow, that's what I want to do.'

Matthew Perry

There's a property in Panama where Trump has collected somewhere around $30 million just from selling his name to this property - it's somewhere between $30 million and $50 million. It would be so easy for a developer to slap on an extra $6 million to a Trump licensing deal and have that be a backdoor bribe. Who are we to say what that is worth? It's so ephemeral. And this is the appeal of selling something as ephemeral as a brand name, is that it can be inflated beyond all reason.

Naomi Klein

Lyndon Johnson realized he really was President, that his identity had changed by President Kennedy's shocking death, when aides who had been like family to him minutes before, stood in his presence on Air Force One.

Nancy Gibbs

I think that technological tools that filmmakers use to tell stories, in a perfect world, need to become invisible. When it's brand new and it's never been seen before and you're birthing this stuff, it's very much on people's minds.

Robert Zemeckis

A Quote by Naomi Klein

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