A Quote by Naomi Klein
I do believe that our ability to jam the Trump brand is somewhat limited. I think we can chip away at it, but ultimately, the way to undermine the Trump brand is a better product in the political marketplace, if you'll forgive the capitalist metaphor.
Related Quotes
I do believe that our ability to jam the Trump brand is somewhat limited. I think we can chip away at it, but ultimately the way to undermine the Trump brand is a better product in the political marketplace, if you'll forgive the capitalist metaphor. I do think that the negative messaging on Trump is severely limited because he is tapping into a very deep, and in many a rightful, desire for deep change, and a feeling that the whole system is so broken and so corrupt that you might as well raise a middle finger as some kind of act of agency.
The Trump brand is complicated because it conflates a personal brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more direct way than, say, Richard Branson's actions affect Virgin.
What makes the BJP or its government of Modi a brand for the elections - it is some content that makes the brand. Hollowness cannot create a brand, chest-thumping can't create a brand. Ultimately, the quality of the product creates a brand.
So if the meaning of the Trump brand is being the ultimate boss who has the power because he's so rich, the way you undermine that brand is by making him look like a puppet, and by showing that while he's playing gold and admiring his properties, it's actually other people making the key decisions and he doesn't really know what's going on.
Everybody dealing with Trump is making the big mistake of trying to plug Trump into the age-old political handbook. Trump's not part of that. You don't deal with Trump in the standard, political handbook way on policy and issues and things like that. That's not the way to separate Trump supporters from Trump. It isn't gonna work.
A product is something made in a factory; a brand is something that is bought by the customer. A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless.
It is Trump who plays with the tax code to pay no taxes; it is Trump whose Trump-brand products are made overseas by cheap labor; it is Trump who hires undocumented workers from Poland to work on his projects, then refuses to pay them minimum wages.
The reason why nothing sticks to Trump - or very little sticks to Trump - is that he created this brand idea that has to do with being the guy who gets away from it.
The real lesson Orville (Redenbacher) taught me was the power of a good brand to trump all rhyme or reason in the marketplace.
The reason why nothing sticks to Trump - or very little sticks to Trump - is that Trump created his brand idea that has to do with being the guy who gets away from it. It's this ultimate power through wealth and this dream that represents in an age of tremendous economic precariousness and constrained options for so many people - that watching Trump be able to do whatever he wants to whoever he wants is this obvious vicarious kind of thrill for a certain demographic.
I understand and respect people who say they want to boycott the Trump brand. I also respect your right to buy his products. But what you miss is that no one in public office, Hilary or Trump should use that platform to profit themselves. In Trump's case there are serious concerns about the conflict of interest in his brand and business ownership. Do we really want a president who had products he can push while working for the American people?
With every product, the delta between the brand and the reality determines its power over the minds of consumers, and with Trump, that delta is always broad. If Trump said it was the best, it was average. If he said something was the finest, it typically included a spray-painted gold veneer.
If you can work a brand successfully into the narrative of your product, then it's really cool. Then people actually take the brand up and say, 'My positive experience in your product is directly connected and influenced by this brand and that worked great.
If you can work a brand successfully into the narrative of your product, then it's really cool. Then people actually take the brand up and say, 'My positive experience in your product is directly connected and influenced by this brand and that worked great.'
Face the Nation' is a brand, a mantle, and it's a responsibility to continue to uphold, and to protect. My job is to maintain the brand, grow the brand, and along with our executive producer Mary Hager, help bring the brand along without in any way devaluing the trust that people have bestowed on us over the years.
I'd tell you whose brand was tainted is Donald Trump. I mean, this guy was tainted every kind of way you could imagine. I mean, no way in the world that Donald Trump is a champion of working people.
Related Authors
Ambrose Bierce Quotes
American
Journalist
Andy Rooney Quotes
American
Journalist
Ann Coulter Quotes
American
Journalist
Anna Quindlen Quotes
American
Journalist
Bill Vaughan Quotes
American
Journalist
Dave Barry Quotes
American
Journalist
Dennis Prager Quotes
American
Journalist
Erma Bombeck Quotes
American
Journalist
Fran Lebowitz Quotes
American
Journalist
George Will Quotes
American
Journalist
Glenn Beck Quotes
American
Journalist
Hunter S. Thompson Quotes
American
Journalist
Mignon McLaughlin Quotes
American
Journalist
Molly Ivins Quotes
American
Journalist
Rachel Maddow Quotes
American
Journalist
Walter Lippmann Quotes
American
Journalist