A Quote by Naomi Klein

Quote Topics

Being Boss Brand Could Embody Fully His Idea Meaning Meaning Of Possibly Powerful President Ran Rich Trump Wants Way Whatever Which

Quote Author

Naomi Klein
Canadian - Journalist
Born: May 8, 1970

That is the meaning of the Trump brand - being the boss who is so rich and so powerful he can do whatever he wants. So the way in which he ran for president was to embody that idea as fully as he possibly could with his outrageousness. I don't think he actually thought he would win. I think the original idea was purely a marketing idea. It seemed a no-lose situation, because he would get so much free publicity. And this has always been his genius - I shouldn't use the word "genius" when talking about Trump - but he's always understood the value of free publicity.

Naomi Klein

So if the meaning of the Trump brand is being the ultimate boss who has the power because he's so rich, the way you undermine that brand is by making him look like a puppet, and by showing that while he's playing gold and admiring his properties, it's actually other people making the key decisions and he doesn't really know what's going on.

Naomi Klein

The reason why nothing sticks to Trump - or very little sticks to Trump - is that Trump created his brand idea that has to do with being the guy who gets away from it. It's this ultimate power through wealth and this dream that represents in an age of tremendous economic precariousness and constrained options for so many people - that watching Trump be able to do whatever he wants to whoever he wants is this obvious vicarious kind of thrill for a certain demographic.

Naomi Klein

It's certainly something we haven't seen before in terms of a fully commercial global brand - really a family of brands - not just Trump but also Ivanka, who has a sub-brand. We've never seen this before. We've had presidents in financial conflicts of interest before, but this phenomenon where a sitting president image avatar is out there selling golf courses and condominiums, even as he is in office and having the value of his personal brand inflated dramatically by fact of his being president, is new territory.

Naomi Klein

Trump's act of construction is not building a building. It is building the meaning of the name "Trump." Because his revenue really comes from selling his name to people who do actually build things. They pay enormous sums of money for the supposed privilege of being associated with the name Trump or the name Ivanka, because of that image construction. That's why it seemed like a good idea for Trump to run for president in the first place.

Naomi Klein

Over the first two weeks of the Donald Trump administration, Steve Bannon has emerged as one of the most powerful figures in the White House. The New York Times ran an editorial posing the question, "President Bannon?" wrote, quote, "We've never witnessed a political aide move as brazenly to consolidate power as Stephen Bannon - nor have we seen one do quite so much damage so quickly to his putative boss's popular standing or pretenses of competence."

Amy Goodman

Trump has more understanding and insight than his opponents realize. For a man such as Trump to risk acquiring so many powerful enemies and to risk his wealth and reputation, he had to have known that the people's dissatisfaction with the ruling establishment meant he could be elected president.

Paul Craig Roberts

I understand and respect people who say they want to boycott the Trump brand. I also respect your right to buy his products. But what you miss is that no one in public office, Hilary or Trump should use that platform to profit themselves. In Trump's case there are serious concerns about the conflict of interest in his brand and business ownership. Do we really want a president who had products he can push while working for the American people?

Michelle Singletary

Mr. Trump wants to turn the U.S. economy into the kind of real estate development that has made him so rich in New York. It will make his fellow developers rich, and it will make the banks that finance this infrastructure rich, but the people are going to have to pay for it in a much higher cost for transportation, much higher cost for all the infrastructure that he’s proposing. You could call Trump's plan "public investment to create private profit". That's really his plan in a summary.

Michael Hudson

I look up at the screen and I see no difference between the way candidate Trump, president-elect Trump, and President Trump is being treated by many outlets.

Kellyanne Conway

The fact that Trump's refused to divest from his labyrinth of business holdings, the fact that he's continuing to profit from his brand and indeed create all kinds of new opportunities to profit off the presidency is outrageous. The flip side is that he's left out a lot of levers through which to pressure him. You know, the reason you want a president to divest from his business holdings is that foreign governments can try to exert pressure on him by becoming customers of these hotels and inflating the value of how much they're willing to pay for a Trump brand.

Naomi Klein

Mr. Trump has said that he wants a vice president who knows Washington, is able to deal with the Congress, and could be viewed as somebody who could be president.

Paul Manafort

Franklin Roosevelt ran on a balanced budget in 1932, and the greatest president, certainly, of the 20th century. So the idea that you lay out a predicate right now, Donald Trump has recreated the Republican Party in his image.

Mark Shields

Because President Obama had an overall strategy, military and civilian leaders under his command could make reactive decisions that advanced the president's goals. In the military, we call that commander's intent: When there's a decision to be made and you don't have exact guidance at that moment, you at least know overall what your boss wants.

Jason Kander

What each of us longs for the most is to be both fully known and fully loved. Miraculously, God feels the same way about us. God, too, wants to be fully known and fully loved. God wants this so much that He has promised to knock down every obstacle in the way, enduring even His own death, to be with us, to consummate this love.

Rachel Held Evans

The Trump brand is complicated because it conflates a personal brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more direct way than, say, Richard Branson's actions affect Virgin.

John Quelch

A Quote by Naomi Klein

Quote Topics

Quote Author

Related Quotes

Related Authors