A Quote by Nathan Shedroff

The future is created at the intersection of business, technology, design, and culture. *In the Bubble* is an insightful and delightful explanation of this nexus and of how each force affects the others. Designers often miss a great deal in their educations about the real people who will use and inhabit their work. Thackara astutely illuminates a lot of what designers don't know they're missing.
Music and visual performance have to influence each other. Designers and musicians have to be the nexus of all things pop culture, so I think about designers when I'm making music.
In their work, designers often become expert with the device they are designing. Users are often expert at the task they are trying to perform with the device. [...] Professional designers are usually aware of the pitfalls. But most design is not done by professional designers, it is done by engineers, programmers, and managers.
What I love about design is the artistic and scientific complexity that also becomes useful . . . Great designers also pursue a mission. Great designers design with mankind in mind . . . The crossroads of science and art, innovation and inspiration are what I love about design.
Design is all about relationships. Unfortunately, many designers don’t fully appreciate this. Some of the best design work I’ve ever done was drinking coffee or beers with engineers, marketing people, and business development hustlers. And I wholeheartedly mean design work.
There are many design companies, but there are few designers who organize their own business and open it up to other designers.
If there is a well thought-out design standard, it should be followed. In practice, great design comes from great designers. That is empirically the case. If a great designer did a first-rate standard, that model should be followed. Great design is not democratic; it comes from great designers. If the standard is lousy, then develop another standard.
In future there will be no more designers. The designers of the future will be the personal coach, the gym trainer, the diet consultant.
These days, information is a commodity being sold. And designers-including the newly defined subset of information designers and information architects-have a responsible role to play. We are interpreters, not merely translators, between sender and receiver. What we say and how we say it makes a difference. If we want to speak to people, we need to know their language. In order to design for understanding, we need to understand design.
Designers have been uncreative and very arrogant. They need to listen to people. People have always wanted more exciting, interesting design, but we designers didn't see it.
I do think, in the future, headlamps are probably going to be smaller, slimmer. I also think that a lot of designers will start playing around with the daylight running lights. That gives a lot of character to the vehicles in different ways, so I think designers are going to play around with that to try and give each brand a certain DNA so you can almost recognize what car it is when you look at the headlamps.
I'm so immersed in my little world that I don't often sit back and pay attention to what's going on around me. It truly stuns me when people recognize me. Obviously, I'm not a film star, but even at a design exhibition or art exhibition, if someone comes up to me, I'm sort of taken aback. I don't think of myself like that. But if I can have an effect on young designers, that's great - particularly young designers coming from Australia. Europeans grew up with design. The rest of us lived on tidbits of information.
Being in the music business, if we couldn't pull the fashions from designers and if designers couldn't use artists to show off their fashions, where would we be?
I have half a dozen designers who work for me, they 'realise' most of the design work, and I act as the design director and the main point of client contact on each project.
What I do is to collaborate with each actor and work one-on-one to create a character. And that is a matter of huge complexity and is a combination of a great deal of discussion and a lot of practical work. It involves a lot of consideration for the real people out there, and all kinds of sources of real people. The result is the character. But I'm not supposed to talk about what it is we do, because it's nobody's business.
I've been amazed at how often those outside the discipline of design assume that what designers do is decoration. Good design is problem solving.
I was on a Japanese designers' pedestal - considered a maestro. My design was getting closer to a couturier's work, and I felt like I was missing something.
This site uses cookies to ensure you get the best experience. More info...
Got it!