A Quote by Neal H. Moritz
I think that when audiences find a movie that they don't expect to like, it adds great word of mouth.
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Now, there is no business like show business, and there is no publicity like word of mouth. What is word of mouth, you may ask? Well, word of mouth is gold to Hollywood bigwigs, and it equates to box office bonanzas and hit TV shows.
Netflix isn't spending movie-level marketing money - they want people to find this stuff through word of mouth.
No movie becomes a hit without good reviews and word-of-mouth. No agency ever became a great brand by merely saying it was great - in advertising or by any other medium.
The word liberty in the mouth of Mr. Webster sounds like the word love in the mouth of a courtesan.
When I was a kid, I remember the first Batman, the first Superman comic books when they came out, thinking how great that was and wouldn't it be great to see a movie like that. They did some cheap serials, but they're not the same as today. But I think younger audiences would like to see a real hero also.
I would really like to do a movie. Schedule-wise I don't know when exactly, but I think it would be great to do a Portlandia movie. Some of my favorite television shows have done it and they've been great. Like Monty Python. I think it would be great.
Most audiences are being attracted to '12 Strong' because of what they might expect to see from a movie like this, which is that the Americans arrive, they march into the camp, they take it over, and take charge. It's like, 'Everything's going to be fine now. We're here.' That's not how these guys operate. They're very different.
I choose jobs quite selfishly. I do them for me and the exploration you get to go on with a character... seeing how they react in certain situations, how they develop. If audiences enjoy it, then that's the cherry on top. You don't expect it but it's really nice when it happens. It adds to it and enhances the overall experience.
Taking chances is my job; some will connect and some won't, and certain films find their audiences in different ways. I think 'Spotlight' probably is a better movie because of 'The Cobbler.' You learn with every movie you make: you learn from your mistakes, and you learn from your achievements, and I really do have that approach to filmmaking.
For example, the tiny ant, a creature of great industry, drags with its mouth whatever it can, and adds it to the heap which she is piling up, not unaware nor careless of the future.
No matter what kind of film audiences pay money to watch, they definitely expect to be entertained. They want to forget the outside world and have a good laugh while watching a movie.
I wonder if that's hurt me at the box office. Maybe audiences these days want to know exactly what to expect when they go into a movie, and my movies are hard to explain in just one way.
Hollywood doesn't trust me, and we don't really mix. When a movie has stars, everything in the budget goes up, even the catering costs. I just don't like the process of having Suits all around, so I prefer casting unknowns. It adds another level of tension - you don't quite know what to expect from them. My movies don't even need that much money.
I guess I just use the word vibe in pretty much everyday context and every sentence I possibly can. Some people find it hilarious, some people find it cool, some people find it infuriating, but ultimately it's coming out of my mouth so as long as i I like the sound of it who cares too much what anyone else thinks?
I love to do things that kind of mess with the movie formula that you can always find the right place to park; you've always got a phone signal. And I think audiences really respond to the limitations of real life when they intrude on drama.
What audiences end up with word-wise is a hackneyed, completely derivative copy of old Hollywood romances, a movie that reeks of phoniness and lacks even minimal originality.
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