A Quote by Neeraj Kabi
To be honest, making films is so expensive and their shelf life is limited. On the web, content remains... you can watch it after five, eight, 10 years... There's a huge audience and content on the web is accessible at the click of a phone.
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I think TV content has changed a lot and even films, especially after the web platform has come in. Now, there's an option for everyone, you'll find content that appeals to you. So, I really like how storytelling is changing.
Being web video 'experts'/'pioneers,' whatever you may want to call us, has us always thinking about content that is outside the box, inherently viral in itself and good for web video audiences, as you can't just put out a good piece of content and expect it to be seen.
When I was 14, I spent a huge amount of time on the Internet, but not the Internet we know today. It was 1994, so while the World Wide Web existed, it wasn't generally accessible. Prodigy and CompuServe were popular, and AOL was on the rise, but I didn't have access to the web, and no one I knew had access to the web.
Obviously, everybody's favorite form of web content is more story with principal actors. But the economics of the web do not yet support.
I wish more of the web had stayed nonprofit. But the advertising model took over and I think has delivered us to where we are, along with the development of content, which is designed to do nothing else but make you click on it or share it. And I think it's kind of a low goal for content, and I think that's taken us to our current abyss.
Content is the currency of the social web and sharing that content is the catalyst to new relationships and business benefits.
Flash content is the most prolific content on the web today; it is the way people express themselves on the Internet.
What we now call the browser is whatever defines the web. What fits in the browser is the World Wide Web and a number of trivial standards to handle that so that the content comes.
The difference between television, films and the web is that unlike the former, the latter is not appointment viewing. You decide the time you want to watch and how much you want to watch. The web is for the viewer.
Content films necessary don't go by the content, they go by the emotions. Content films are about content whether you want to portray the content or sell it through humour, through seriousness, is a choice of the filmmaker.
While there are certainly food-focused content out there on the Web and on TV, most of this content need to weave through many layers of editing before it reaches the viewer.
Let's leverage the power of the Web - don't get rid of it, but make the Web beautiful again. We need to give the content room to breathe and give magazine-style advertisements the opportunity to flourish.
On the Web you have to sum up what your piece of content is in one link or nobody is going to watch it. That's the same thing I've been hearing from TV executives - is we need a program that you can have on the side of a bus and someone can watch it go by and get what the show is and want to watch it.
Some millennials have completely stopped watching TV. So for them, we've created special digital content for handheld devices only. We've paid close attention to how to present online content effectively. We try to catch their attention within the first five seconds - otherwise, they click onto a different content.
I believe that the brain has evolved over millions of years to be responsive to different kinds of content in the world. Language content, musical content, spatial content, numerical content, etc.
I cant predict exactly what the TV channel of the future is, but we think more and more time spent on TV is going to be around web content and web video.
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