A Quote by Neil Blumenthal

Brands are only powerful if they're real and authentic.

Neil Blumenthal

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Authentic Brands Only Powerful Real

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Neil Blumenthal
American - Businessman

In this ever-changing society, the most powerful and enduring brands are built from the heart. They are real and sustainable. Their foundations are stronger because they are built with the strength of the human spirit, not an ad campaign. The companies that are lasting are those that are authentic.

Howard Schultz

If you are going to do something, you have to do it for yourself, and that's what I try to do. I try to be authentic and try to be original, so that's what I try to be. A lot of people try to build big brands but have received bad advice, and they don't try to be authentic and real with themselves.

Giannis Antetokounmpo

Opinion free brands simply will struggle to survive in the future - of that simple reason that we increasingly want to associate ourselves with opinionated and authentic brands.

Martin Lindstrom

The only way to become authentically powerful is to create authentic power. You cannot wish, want, or command authentic power into your life, although you can try.

Gary Zukav

I would like the whole world to be full with authentic art, throbbing with it, living with it, because that is the only way: through authentic art, real art, you transcend it. If the music is real, soon you will move into meditation, because the music will only give you a little glimpse of meditation, nothing more.

Rajneesh

We want our users to use the Found Money feature so they can get extra money while they shop, which will be invested in their future. And that's a powerful idea for our customers, and it is a powerful idea for brands because from their perspective they are increasing loyalty for their brands by investing in their customers' future. And of course it helps us grow our business.

Noah Kerner

Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands.

Nirmalya Kumar

When I was growing up, the brands that were most powerful were people brands, like Michael Jackson or Madonna. They stood for something that, perhaps, wasn't wholly who they were, which then became an image that they sold. That's still a brand to me.

Bozoma Saint John

Authentic brands don't emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.

Howard Schultz

I only support cruelty-free brands, and I hope that more brands stop testing on animals because it's just completely unnecessary and barbaric.

Sarah Jeffery

Being authentic in the way you'll see today on the sets [of Doctor Strange] that Charles Wood has designed for us, being authentic in filming, as we did for the first week on production on this in Nepal and in Kathmandu. It was important to us to make it feel like these were real locations and real things.

Kevin Feige

Perhaps the most powerful lesson other brands can learn from Nike is the need to act in accordance with the reality of the world we live in. In a mutually dependant, intimately connected global community facing several major crises, brands need to operate with an expanded definition of self-interest that includes the greater good.

Simon Mainwaring

I've been fortunate enough to pick the brands that I collaborate with based on if they feel authentic to me and if it's on-brand with what I am doing.

Tess Holliday

I do endorse brands: brands that I believe in individually, brands that I use, brands that I am proud to sell. But I wouldn't do that for my films because that's something I do separately. What I do with my films is something I am extremely passionate about.

Ranbir Kapoor

I am expecting that consumers are going to continue and exert power and influence. The idea of radical transparency is something that few brands are taking advantage of now, and most brands fight it. I’d say that in 10 years the best brands won’t be those with the best stories, sort of made up fictional stories, but those that will give an accurate and real time picture of what they are doing in the interest of the consumer, in any given time.

Alex Bogusky

You cannot represent cool. You've got to be cool. You've got to be authentic. I think, after all these years, that is how I define cool. It is being authentic. That is powerful.

Henry Winkler

A Quote by Neil Blumenthal

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