A Quote by Nicholas Johnson
It used to be that people needed products to survive. Now products need people to survive.
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What we used to have in Britain was professions, and then we had industry. Then at some point, maybe with Margaret Thatcher, we suddenly industrialised our professions. And now we have lawyers with products and banks with products, and lecturers and teachers with products.
I love building the products, seeing people use the products but you know along with success comes the need for a dialogue with the government.
We have never worried about numbers. In the marketplace, Apple is trying to focus the spotlight on products, because products really make a difference. You can't con people in this business. The products speak for themselves.
To be honest with you, I feel like a lot of people don't realize that sometimes the best products are the drugstore products. You do not need a $600 moisturizer to get rid of your acne.
If you look at the way society is structured , it is structured to keep people overwhelmingly in a state of fear and always trying to survive, in terms of physically, in terms of terror, in terms of financially, the credit crunch, rising food prices; all this is survive, survive, survive.
The real question is how do you survive at the same time you pose those risks? Because you need to survive. And it seems to me that you survive in community or in solidarity, with others who are taking the risk with you.
What people can survive and what they don't survive is shocking to me. Someone can go to Iraq and be blown to bits and survive. Someone can trip and fall on the street and they die - that's that.
It is not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and, yes, beauty to people's lives.
People want to use products where they feel like the people who deliver those products are invested in making it better for them.
You have to kill to survive. People have been doing it forever. I eat meat, and I eat fish. If I were on a deserted island I would need that to survive.
I do not use airplanes. They strike me as unsporting. You can have an automobile accident-and survive. You can be on a sinking ship-and survive. You can be in an earthquake, fire, volcanic eruption, tornado, what you will-and survive. But if your plane crashes, you do not survive. And I say the heck with it.
Nature doesn't need people - people need nature; nature would survive the extinction of the human being and go on just fine, but human culture, human beings, cannot survive without nature.
Amazon is now the definitive source for data about whole sets of products - fungible consumer products. EBay is the authoritative source for the secondary market of those products. Google is the authority for information about facts, but they're relatively undifferentiated.
My understanding of voodoo is that it was important to the people who practiced it because it helped them survive. There are practical ways it enabled survival. It used herbal medicine to heal, to aid in childbirth. It was a spiritual system. It made room for hope and for magic and for possibility. For people who struggle and fight to survive and who fight to live, those are really important things.
I'm a great fan of farmed products, as long as it's done properly, because it allows people to be able to afford them. If it wasn't for farmed products, a lot of people wouldn't eat so well.
Democracy cannot survive overpopulation. Human dignity cannot survive it. Convenience and decency cannot survive it. As you put more and more people into the world, the value of life not only declines, but it disappears. It doesn't matter if someone dies.
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