A Quote by Nicholas Kristof
I think humanitarians really feel very awkward and embarrassed about marketing, but it really doesn't matter whether a shampoo gets better marketing. It does matter when a famine or a huge crisis is - oh - well, I hate to use the word 'marketed' better but, you know, is publicized in a way that will be more effective.
Related Quotes
Search marketing, and most Internet marketing in fact, can be very threatening because there are no rules. There’s no safe haven. To do it right, you need to be willing to be wrong. But search marketing done right is all about being wrong. Experimentation is the only way. No one really knows whether that page will rank #1 in Google; no one really knows which paid search copy will get the highest click rate. Even experts can’t tell you which content will attract the most links. You just have to try it and see.
I never really marketed myself, so each job I was given was a new marketing tool, and that would be the way I marketed myself.
When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. It's pretty simple really. I just dive in and start digging. Yes, I'm fortunate to know the in's and out's of a true studio-level marketing campaign. But really, anyone who is diligent and well-researched can pull it off too. Its easier for me, but it doesn't make it impossible for others.
Architecture is really about well-being. I think that people want to feel good in a space... On the one hand it's about shelter, but it's also about pleasure. The intention is to really carve out of a city civic spaces and the more it is accessible to a much larger mass in public and it's about people enjoying that space. That makes life that much better. If you think about housing, education, whether schools and hospitals, these are all very interesting projects because in the way you interpret this special experience.
Pop music often deals with subject matter like breakups, or you have songs that are like, "I will love you forever," or "you're so hot right now," or "I really feel you," or "We should be together." There aren't that many songs that are like, "I just walked into the room and now I have nothing to say because I feel so awkward because I fancy you so much." There's not as many songs that deal with that awkward bit about love; about how you can really have such a huge crush on someone that actually is completely disabling.
There is something about video marketing that helps it stay apart from the other online marketing tactics. When done correctly, all you need is one video marketing campaign to build up highly targeted traffic for a really long time.
I found marketing to be highly descriptive and prescriptive, without much of a foundation in deep research. I brought in economics, organization theory, mathematics, and social psychology in my first edition of Marketing Management in 1967. Today Marketing Management is in its 15th edition and remains the world's leading textbook on marketing in MBA programs. Subsequently, I wrote two more textbooks, Principles of Marketing and Marketing: an Introduction.
Skateboarding, like graffiti, will never be tamed. No matter how much they monetize it, no matter how big it gets, no matter how many companies are putting millions and millions of dollars into marketing it, it's always going to be some Mexican kid on a corner in Echo Park that changes the rules of the game.
The food industry is spending almost $2 billion a year marketing directly to children and teens. We know that those ads lead to children demanding certain brands, and we know that food and drink marketing gets all of us to consume more calories. If we're going to address diet-related illnesses, talking about marketing to kids is a key step. There should be places like schools that are protected sanctuaries from commercialization and from advertising, especially when it comes to kids' health.
If you could distill this down to a single principle its that the best marketers in the world know MARKETS first and foremost, and secondly they're students of MARKETING. It's more important to know a MARKET than to know MARKETING, and I teach people MARKETING! And so, as far as this seminar is concerned, it's all about knowing a market, and it's so thorough that even if you don't have personal experience in that market you can still go into it and find out, what are the things that people will pay money for!
This is not your father's marketing. Instead of "do it right no matter what", search marketing demands that you "do it wrong quickly and then fix it".
We have to train our kids better and really enforce in them that no matter what mainstream media and pop culture and all of the terrible things around us say - that it's OK to tear people down, that somehow it will make you feel better, and it's OK to gossip about people - it won't make you feel better.
The marketing of my movies is something I have no control over! I usually am shown things to give input beforehand. Some directors get really involved with that, but it's not what I do. I don't know anything about marketing; it's not my skill set!
I don't really have guilty pleasures. Anything musically that I fully, fully believe, is good no matter who the artist is, no matter what the marketing is behind it, I stand pretty firm.
Don't spend more than 10% of your marketing/PR budget on a trailer. Trailers have to be marketed, too. So, far too many authors wind up marketing their trailers instead of their books.
There is no better test as to whether a man is really preaching the New Testament gospel of salvation than the fact that some people might misunderstand it and misinterpret it to mean that it really amounts to this–that because you are saved by grace alone it does not matter at all what you do, that you can go on sinning as much as you like because it will abound all the more to the glory of grace. That is a very good test of gospel preaching. If my preaching and presentation of the gospel of salvation does not expose it to that misunderstanding, then it is not the gospel.
Related Authors
Ambrose Bierce Quotes
American
Journalist
Andy Rooney Quotes
American
Journalist
Ann Coulter Quotes
American
Journalist
Anna Quindlen Quotes
American
Journalist
Bill Vaughan Quotes
American
Journalist
Dave Barry Quotes
American
Journalist
Dennis Prager Quotes
American
Journalist
Erma Bombeck Quotes
American
Journalist
Fran Lebowitz Quotes
American
Journalist
George Will Quotes
American
Journalist
Glenn Beck Quotes
American
Journalist
Hunter S. Thompson Quotes
American
Journalist
Mignon McLaughlin Quotes
American
Journalist
Molly Ivins Quotes
American
Journalist
Rachel Maddow Quotes
American
Journalist
Walter Lippmann Quotes
American
Journalist