A Quote by Nick D'Aloisio

There is a generation of skimmers. It's not that they don't want to read in-depth content, but they want to evaluate what the content is before they commit time. Especially on a mobile phone - you don't have the phone, or cellular data, or screen size to be reading full-length content.
Phone companies recognize that the pipes are not enough anymore. You need something to go through the pipes. You need content. I think the consolidation will continue. A huge development is mobility. We want the content where we are....producers need to be where the consumers want them to be.
The goal of content marketing is to create content that people actually want to read/view. If you're being blatantly promotional, there's a good chance your content marketing efforts are falling flat.
I believe that the brain has evolved over millions of years to be responsive to different kinds of content in the world. Language content, musical content, spatial content, numerical content, etc.
Content films necessary don't go by the content, they go by the emotions. Content films are about content whether you want to portray the content or sell it through humour, through seriousness, is a choice of the filmmaker.
Mobile is great for us. I think, even though the size of the screen doesn't give everything The New Yorker has to offer, people are spending a lot of time reading - and reading seriously - on the phone.
If we continue to treat content as an extra to information architecture, to content management or to anything else, we miss a bright opportunity to influence users. Content is not a nice-to-have extra. Content is a star of the user experience show. Let’s make content shine.
The OnCue platform and team will help Verizon bring next-generation video services to audiences who increasingly expect to view content when, where, and how they want it. Verizon already has extensive video content relationships, fixed and wireless delivery networks, and customer relationships in both the home and on mobile.
At the end of the day, a television, a computer, or a smart phone is just a device through which one can access content. The content itself is what matters, not the device.
On Facebook, the definition of great content is not the content that makes the most sales, but the content that people most want to share with others.
To be honest, making films is so expensive and their shelf life is limited. On the web, content remains... you can watch it after five, eight, 10 years... There's a huge audience and content on the web is accessible at the click of a phone.
Technology creates the context for persuasion, but content persuades. Technology helps get content to the right people at the right time. The content still has to influence. Delivering the wrong content at the right time is as bad as delivering the right content at the wrong time.
In the chip business, our higher-tier products are actually becoming more expensive because more and more of the functionality of the phone comes into the chip itself. So we have been grabbing content on the phone at a time when the phone is becoming more and more like a PC in terms of things it can do.
Data is gathered all the time. Just take your mobile phone. Geo-location data collected by your (mobile phone service) provider is not just about your movements. It's about who you are with and what you will do next.
The mobile market is exploding and it makes perfect sense for a media company like ours to create a real content destination for the billions of cell-phone users around the world.
We're a content company. And if we create the best content, every distributor will want what we have.
I just feel like content is content; people want to see it resonate.
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