A Quote by Nick Woodman
I was inspired by how Red Bull isn't about the drink; it isn't about the product or the can. Red Bull is a platform to celebrate all that humans are capable of accomplishing. They built a lifestyle movement, a brand that sold this product.
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When launching a product called an Energy Drink and named Red Bull, a product that stimulates body and mind, it is a short step to the roots where Red Bull came from. We have been doing this for 20 years - now it's called adventure sports, extreme sports, and outdoor sports.
When launching a product called an Energy Drink and named Red Bull, a product that stimulates body and mind, it is a short step to the roots where Red Bull came from. We have been doing this for 20 years - now its called adventure sports, extreme sports, and outdoor sports.
NASA might do well to adopt the Red Bull approach to branding and astronautics. Suddenly the man in the spacesuit is not an underpaid civil servant; he's the ultimate extreme athlete. Red Bull knows how to make space hip.
The main reason for our achievements is teamwork. It's quite simply the group of people that are here at Red Bull Racing and Red Bull Technology working as one unit.
We're in a good position with the Red Bull juniors. When I look around at what other schemes there are, Red Bull has invested a huge amount in youth and should be commended for giving these guys the opportunity that might otherwise have gone missing.
Did you know I once tweeted at Red Bull, 'Would you ever consider making a sugar-free, caffeine-free Red Bull?'
In fighting a bull you're always aware of a paradox concerning your perceptions of the bull. On the one hand it's your perceptions of the bull that give you the upper hand. You read the bull, you learn to read the bull more and more accurately, and this reading of the bull is how you deploy your intelligence against the bull's intelligence. Your accuracy in reading the bull is a weapon, maybe your most important weapon, against all the bull's weapons. On the other hand, you're human, you have the human tendency to read into the bull things which may not actually be there.
I drink coffee for the taste, because if I want energy I'll just chug a Red Bull or something.
It's the engine. They should have never had that. The biggest mistake people have made... I say, "people," because it wasn't just me alone, was not insisting Mercedes supply Red Bull an engine. Because had they supplied the same engine as they had, you would have seen good racing, you would have seen Red Bull up there last year.
I can't stand to see red in my profit-or-loss column. I'm Taurus the bull, so I react to red. If I see it, I sell my stocks quickly.
Say you write a song about a chandelier, and the chandelier gives off light. And the light is the color red and red reminds you of the color your not supposed to wear around a bull. So you name the song 'Cow.'
If I walk up to a can of Red Bull, I'm thinking about Formula One; I'm thinking about incredible athletic performances. And it helps me choose that can over something else to either side of it.
A product is something made in a factory; a brand is something that is bought by the customer. A product can be copied by a competitor; a brand is unique. A product can be quickly outdated; a successful brand is timeless.
Red Bull is for pussies!
I have an amazing partnership with Red Bull.
We used to have a bull. A real bull. At that time, Jennifer Lopez was my neighbor. God bless her, she took it. But other neighbors did not like it, that we have a bull.
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