We used to have MTV and all these ways we can show our videos, and it was these rap shows, and it was everything. And then it became not cool to be conscious; it became cool to just hang out. Escapism rap became the norm. And, when I say "escapism rap", I mean getting high, get your cars, get your money, get your jewelry, go to the club, have your women, and it just became all about escaping your reality and not making your reality better on a real tip; not just on the have fun tip.