A Quote by Nino Cerruti

The consumer is both culprit and victim of the confusion on quality. — © Nino Cerruti
The consumer is both culprit and victim of the confusion on quality.
Someone had to do something sometime. Every victim was a culprit, every culprit a victim, and somebody had to stand up sometime to try to break the lousy chain of inherited habit that was imperiling them all.
If forgiving depended on the culprit owning up, then the victim would always be at the mercy of the perpetrator. The victim would be bound in the shackles of victimhood.
When you're smart on crime, you start off by recognizing that both the victim, first of all, the victim, but also the person who did the crime are both human.
The thing that most people didn't understand, if they weren't in his line if work, was that a rape victim and a victim of a fatal accident were both gone forever. The difference was that the rape victim still had to go through the motions of being alive.
Being a victim doesn't take much. There are built-in excuses for failure. Built-in excuses for being miserable. Built-in excuses for being angry all the time. No reason to trying to be happy; it's not possible. You're a victim. Victim of what? Well, you're a victim of derision. Well, you're a victim of America. You're a victim of America's past, or you're a victim of religion. You're a victim of bigotry, of homophobia, whatever. You're a victim of something. The Democrats got one for you. If you want to be a victim, call 'em up.
Life is full of confusion. Confusion of love, passion, and romance. Confusion of family and friends. Confusion with life itself. What path we take, what turns we make. How we roll our dice.
Too often, we get attention and sympathy by being a victim. If we're invested in someone being our villain, we must love being the victim. We have to let go of both characters in the story.
The consumer today is the victim of the manufacturer who launches on him a regiment of products for which he must make room in his soul.
We have misunderstood our confusion when we think there is an answer to it. The confusion is not a result of questions that are too hard, but rather a questioner who is disintegrating. Confusion is the introduction to true intelligence.
If no one remembers a misdeed or names it publically, it remains invisible. To the observer, its victim is not a victim and its perpetrator is not a perpetrator; both are misperceived because the suffering of the one and the violence of the other go unseen. A double injustice occurs-the first when the original deed is done and the second when it disappears.
Our system is the height of absurdity, since we treat the culprit both as a child, so as to have the right to punish him, and as an adult, in order to deny him consolation.
The victim who is able to articulate the situation of the victim has ceased to be a victim: he or she has become a threat.
Consumer accountability drives quality and efficiency.
A victim is a victim is a victim. We should stop setting up standards that say we will have one standard of law enforcement for one group of victims but not for another.
I also talk a lot in Deeper Reading about the importance that confusion plays. When my students come to me, they think confusion is bad. They are wrong. Confusion is the place where learning occurs.
Xerox did OK in moving to digital in the commercial space. They didn't do well in the consumer market, but they're not a consumer brand. They don't even know how to spell consumer.
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