A Quote by Nir Eyal

For an infrequent action to become a habit, the user must perceive a high degree of utility, either from gaining pleasure or avoiding pain.

Nir Eyal

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Action Avoiding Avoiding Pain Become Degree Either Gaining Habit High Must Pain Perceive Pleasure User Utility

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Nir Eyal
American - Author
Born: February 19, 1980

We are certainly in a common class with the beasts; every action of animal life is concerned with seeking bodily pleasure and avoiding pain.

Saint Augustine

The ultimate goal of a habit-forming product is to solve the user's pain by creating an association so that the user identifies the company's product or service as the source of relief.

Nir Eyal

The magnitude of pleasure reaches its limit in the removal of all pain. When such pleasure is present, so long as it is uninterrupted, there is no pain either of body or of mind or of both together.

Epicurus

If the knowledge of torture of others makes you sick, it is a case of sympathy... It can be argued that behaviour based on sympathy is in an important sense egoistic, for one is oneself pleased at others' pleasure and pained at others' pain, and the pursuit of one's own utility may thus be helped by sympathetic action.

Amartya Sen

Epicurus recommends bread and cheese as the staple, and his emphasis is more on avoiding pain than on seeking pleasure, insofar as pleasure-seeking tends to be followed by painful after-effects.

Catherine Wilson

The underlying motivation that drives all addiction is our insistence on avoiding pain. However, the pain you are avoiding is based in the past, and has nothing to do with the present moment.

Leonard Jacobson

If your user base engagement is fledgeling, a token may not be the panacea unless it is properly threaded into the product, and user behavior is accompanying the token utility.

William Mougayar

Tools may limit the user, but the utility of tools is limited by the skill of the user.

Leonard J. V. Compagno

Pleasure must succeed to pleasure, else past pleasure turns to pain

Robert Browning

For pain is perhaps but a violent pleasure? Who could determine the point where pleasure becomes pain, where pain is still a pleasure? Is not the utmost brightness of the ideal world soothing to us, while the lightest shadows of the physical world annoy?

Honore de Balzac

In life most of us are highly skilled at suppressing action. Bad improvisers block action often with a high degree of skill. Good improvisers develop action.

Keith Johnstone

Every man aims at avoiding what causes him pain; the activities of government ultimately consist in the infliction of pain. All great achievements of mankind were the product of a spontaneous effort on the part of individuals; government substitutes coercion for voluntary action.

Ludwig von Mises

Action is the activity of the rational soul, which abhors irrationality and must combat it or be corrupted by it. When it sees the irrationality of others, it must seek to correct it, and can do this either by teaching or engaging in public affairs itself, correcting through its practice. And the purpose of action is to enable philosophy to continue, for if men are reduced to the material alone, they become no more than beasts.

Iain Pears

A habit of finding pleasure in thought rather than action is a safeguard against unwisdom and excessive love of power, a means of preserving serenity in misfortune and peace of mind among worries. A life confined to what is personal is likely, sooner or later, to become unbearably painful; it is only by windows into a larger and less fretful cosmos that the more tragic parts of life become endurable.

Bertrand Russell

Whenever we experience an event, whether we're visiting the dentist or taking a dream vacation, our consciousness registers that experience internally on a spectrum with great pain at one end and extreme pleasure at the other. Once completed, the memory of that experience is tagged to either pain or pleasure, and it continues to exist in our bodymind.

Deepak Chopra

The utility of a language as a tool of thought increases with the range of topics it can treat, but decreases with the amount of vocabulary and the complexity of grammatical rules which the user must keep in mind. Economy of notation is therefore important.

Kenneth E. Iverson

A Quote by Nir Eyal

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