I started off doing street team work for No Limit and Def Jam. I was the waterboy, the scrub. I was passing out demo tapes, and nobody wanted to hear them.
When Def Jam wanted to sign Method Man, they wanted to sign Method Man and Old Dirty. And Old Dirty wanted to be on Def Jam - everybody, that was like the dream label. But if I had Old Dirty and Method Man on Def Jam, that's two key pieces going in the same direction, whereas there's other labels that needed to be infiltrated.
At fourteen, I started sending out demo tapes.
Def Jam commented on one of my Instagram photos once, and all my friends me hit me up, like 'Yoooooo, you signed to Def Jam?'
I used to be a Def Jam artist. I was - I survived Def Jam.
I'd been trying to do this since I was 15, sending out the demo tapes and doing all the things that everyone told me that I should be doing. But no deal - like, never.
Opinions are like demo tapes. I don't want to hear yours
Def Jam is the reason why I started a label.
I'm not an Internet artist, I didn't get discovered on the Internet - I got discovered pushing my mix tapes on the street, walking on foot, going to parties, passing them out.
Def Jam and Roc-A-Fella were two equal entities under the Def Island umbrellas.
It was mix tapes, that's my story, I did a lot of mix tapes, that's what I started doing when I was 17. I got with a hot DJ out here and you know Texas, the rap scene is different, everyone out here is on the Screw music.
I always think about taking 10 random people off the street and trying to pair them. Probably a lot of them are not going to work out, but randomly one might. That's basically what they're doing on 'The Bachelorette.' Here's 25 guys, see if you like one of them and it might work out.
'Boyz-n-the-Hood' was actually supposed to be written for Eazy's group. He had a group out in New York called Home Boys Only, called HBO. One of them looked like LL Cool J. Eazy wanted to write a song for them, a street song, like what we were doing on the mix tapes. So when I wrote it, it was too West Coast for them.
I was happy to be a scrub. I was proud to be a scrub. When I got older and I started talking to girls, part of my game when I was talking to them was to tell them how poor I was. I actually enjoyed that.
I've always been an outsider. When I did magic, I was the only kid. When I worked with Johnny Cash, I was completely out of place in Nashville. And when I started Def Jam, I was the only white guy in the hip-hop world.
I always loved writing songs - writing for myself and demo-ing songs, really with no intention of ever letting anyone else hear them. Finally the Foo Fighters stuff happened when I just went to the studio down the street from my house and recorded some stuff in about five or six days, and all these people wanted to release it as an album. I wanted to release it on my own, with no photos and no names on it.
It started off really…claustrophobic. I feel like I was really really protected. Really guarded with myself. I feel like they [Def Jam] were giving me the blueprint and I couldn’t get with that