A Quote by Pavel Durov

We don't put a dollar toward marketing or advertising. I think we're more efficient than Facebook.

Pavel Durov

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Advertising Dollar Efficient Facebook Marketing More Put Than Think Toward

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Pavel Durov
Russian - Businessman
Born: October 10, 1984

Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.

Howard Schultz

Good advertising can make people buy your product even if it sucks ... A dollar spent on brainwashing is more cost-effective than a dollar spent on product improvement.

Scott Adams

Advertising is just a symptom, a tactic. Marketing is about far more than that.

Seth

There's a trend in Hollywood at the moment where studio executives are coming from more of a marketing background, and that is challenging. I think one of the problems of marketing executives is that they don't understand how films get made and they're a bit nervous. And that is not the most efficient way to be a studio executive.

Tim Bevan

I believe that conventional marketing techniques are increasingly ineffective. Customers are hyped out. They have been overmarketed. They are becoming more cynical about the whole advertising and marketing process.

Anita Roddick

Facebook, when it began, like Google, was very resistant to advertising. They knew, like all - Mark Zuckerberg, like all good engineers, knew that advertising makes the product worse. But, you know, over time, they've been forced to increase the advertising load more and more and more. And the way they advertise is they - it's subtle but they know everything, you know, about everybody on the site.

Tim Wu

Advertising has to be contextual, as the potential in 'push' marketing is fairly limited and is largely viewed as spam. Thus there is a need to get into 'permission' marketing and 'pull' marketing to deliver value to marketers.

Naveen Tewari

At the end of the day, how many ads did it take to convince you to use Facebook or Twitter? It wasn't marketing or advertising that convinced you to use these services. It was their value.

Alexis Ohanian

The value of a dollar is to buy just things; a dollar goes on increasing in value with all the genius and all the virtue of the world. A dollar in a university is worth more than a dollar in a jail; in a temperate, schooled, law-abiding community than in some sink of crime, where dice, knives, and arsenic are in constant play.

Ralph Waldo Emerson

Poetry isn't an efficient tool for preserving experience, any more than it's an efficient mode of communication, but who says that it should be efficient?

James Arthur

I do think the best thing for companies like Google and Facebook, if they are afraid of this ethical trap of advertising, is they should start letting people pay who want to pay and avoid some of the advertising.

Tim Wu

Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more than they are practicing precision microsurgery on the public consciousness.

Michael Schudson

I think Facebook is more for old people and, like, adults. My parents use Facebook. I honestly have never been on Facebook.

Noah Schnapp

All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.

George Lois

There is a great deal of advertising that is much better than the product. When that happens, all that the good advertising will do is put you out of business faster.

Jerry Della Femina

I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.

David Ogilvy

A Quote by Pavel Durov

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