A Quote by Pete Cashmore
We're living at a time when attention is the new currency: With hundreds of TV channels, billions of Web sites, podcasts, radio shows, music downloads and social networking, our attention is more fragmented than ever before.
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We're living at a time when attention is the new currency. Those who insert themselves into as many channels as possible look set to capture the most value.
Time is our most precious currency. So it's significant that we are being encouraged, wherever possible, to think of our attention not as expenditure but as consumption. This blurring of labor and entertainment forms the basis, for example, of the financial alchemy that conjures deca-billion-dollar valuations for social-networking companies.
I love radio! I think radio, done right, can have more influence and have a greater connection with people and be more deeply meaningful than another medium like TV, which is on all the time and you're paying attention to it half the time.
We're living at a time when attention is the new currency.
A new survey found that 12 percent of parents punish their kids by banning social networking sites. The other 88 percent punish their kids by joining social networking sites.
Facebook is by far the largest of these social networking sites, and starting with its ill-fated Beacon service, privacy concerns have more than once been raised about how the ubiquitous social networking site handles its user data.
The thing about radio is that it's got an intimate feel. What I like is that you don't have to give it your full attention - you can still do something else that the same time, whereas TV is all-enveloping: you have to sit there and pay attention to it, and give yourself over to it. You have to surrender to it, but you don't with radio.
We're living at a time when attention is the new currency We're all publishers now, and the more we publish, the more valuable connections we'll make. Twitter, Facebook, Flickr, Foursquare, Fitbit and the SenseCam give us a simple choice: participate or fade into a lonely obscurity.
People generally worry about social networking more than they need to. In kind of consumer internet investing and on social and professional networks, I kind of look at time spending and time efficiency. You know, time saving sites. So on time spending sites, things where you play lots of games or that sort of thing, you might worry about a productivity loss if people are spending a lot of time doing that. So if there's a lot of kind of addictive gaming going on during work hours, that won't be as helpful to you.
'The bully pulpit' is somewhat diminished in our age of fragmented attention and fragmented media.
There are some channels that are trying out new content. These shows have new and fresh stories. The trend on TV is changing, and along with this, there are web series, too. But the audience needs to get used to these stories.
Organizations spend hundreds of hours and hundreds of thousands of dollars installing and implementing huge servers, new Web sites and applications. They have to continue to do that, but they also have to clean up the mess of the '90s.
The more you enter, the more you become locked in. Your social-networking site becomes a central platform - a closed silo of content, and one that does not give you full control over your information in it. The more this kind of architecture gains widespread use, the more the Web becomes fragmented, and the less we enjoy a single, universal information space.
I never knew before getting involved with these investigations that so much of this activity was going on. I mean, obviously there are chat rooms, social networking sites, and it occurs. I just didn't ever think it occurred at this level.
All my TV shows are done live in front of audiences, and all the material I take on the road and travel with them test them for hundreds and hundreds of shows before I shoot them for TV.
There seems to be a contradiction in the fact that there's more music around and more channels or downloading music or more channels on TV, and yet at the same time, in some ways it doesn't seem to be as vital as it once was. It seems to be just another entertainment option or lifestyle enhancement aid or something.
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