A Quote by Peter Zumthor
I design for the use of a building and the place and for the people who use it... the reputation for arrogance comes because when work is offered to me, I look whether I can find a genuine interest in quality.
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I use a lot of similes and metaphors when I work, simply because it's my best way of describing a building or a scene. I'm terrible at describing landscapes - trees, buildings. The inanimate things don't interest me: I always think, "Oh, no, here comes another building I have to describe." So I usually use a simile or metaphor.
Design is the term we use to describe both the process and the result of giving tangible form to human ideas. Design doesn't just contribute to the quality of life; design, in many ways, now constitutes the quality of life.
There is a danger when every building has to look spectacular; to look like it is changing the world. I don't care how a building looks if it means something, not to architects, but to the people who use it.
Certain kinds of typeface design and typographic design are designed to persuade: we can make this company look modern if we use a crisp sans serif typeface, or we can make this restaurant look like its been around forever if we use typefaces and layout styles that have been around forever too. But there are other categories, and ballot design is one of them, where the goal should be to be purely functional. There have been notable failures in this category.
Place yourself in the background; write in a way that comes naturally; work from a suitable design; write with nouns and verbs; do not overwrite; do not overstate; avoid the use of qualifiers; do not affect a breezy style; use orthodox spelling; do not explain too much; avoid fancy words; do not take shortcuts as the cost of clarity; prefer the standard to the offbeat; make sure the reader knows who is speaking; do not use dialect; revise and rewrite.
Museums are important. Design and art schools are important because they show how it should be done at the highest level of quality. Once people are exposed to quality, they recognize it right away and they appreciate it. People's tastes are changed by exposure to quality. Unless they can see it they can't want it. That's the brilliance of Apple - they provide quality in design.
For me, noise is not something I use to shock, or because it's funny, or weird, or whatever. I use it because I find it beautiful.
I work from the people that interest me, and that I care about, in rooms that I live in and know. I use the people to invent my pictures, and I can work more freely when they are there.
For me I'm natural not because somebody else believes I'm natural, I'm natural because I don't use steroids, I don't use growth hormone, I don't use any of those enhancers. I'm natural in my own right because I don't do that and not because other people accept the fact that I'm natural or not.
You can use your real identity, or you can use phone numbers for something like WhatsApp, and pseudonyms for something like Instagram. But in any of those you're not just sharing and consuming content, you are also building relationships with people and building an understanding of people.
I didn't take the fight with Michael Grant because the timing wasn't right. They offered me a lot of money, but it wasn't in my best interest to take that fight. They were trying to use me to build up Michael Grant.
You don't have to know anything about a subject as long as you use common sense and imagination, plus enthusiasm! I use all periods of design in my work, for, after all, decorative styles are simply indications of a manner of living.
The fact that people are dropping out of the labour force says one of two things: either employers have no use for them, or they have no use for the jobs that are being offered at the wages they can command.
Work is nearly always a torture. If I could find something else I would be much happier, because I could use this other interest as a form of relaxation. Now I cannot relax.
It takes a long time to get a reputation for quality. There are people in our industry, they're basically copiers. Look at the cars on the streets. They all look alike. But if you put quality into a product, then have it validated, you have huge credibility.
I can't say that I have a biggest inspiration because I look at all positive inspirations. My mom, my dad and my coach, too, inspire me. No one is bigger. I just use it all and take it and use it.
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