A Quote by Phil Dusenberry

That's the power of great insights. Insights, not ideas. There's a difference. Ideas, valuable though they may be, are a dime a dozen in business. Insight is much rarer -- and therefore more precious. In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.

Phil Dusenberry

Quote Topics

Advertising Advertising Business Business Commercial Commercials Difference Dime Dozen Fuel Good Good Idea Great Idea Ideas Insight Insights Inspire May More Much Power Precious Rarer Therefore Though Thousand Valuable

Quote Author

Phil Dusenberry
April 28, 1936 - December 29, 2007

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials.

Phil Dusenberry

If you hear a good idea, capture it; write it down. Don't trust your memory. Then on a cold wintry evening, go back through your journal, the ideas that changed your life, the ideas that saved your marriage, the ideas that bailed you out of bankruptcy, the ideas that helped you become successful, the ideas that made you millions. What a good review-going back over the collection of ideas that you gathered over the years. So be a collector of good ideas for your business, for your relationships, for your future.

Jim Rohn

I don't invest in ideas because ideas are a dime a dozen. I could steal the idea pretty quickly.

Robert Kiyosaki

Ideas must be put to the test. That's why we make things, otherwise they would be no more than ideas. There is often a huge difference between an idea and its realisation. I've had what I thought were great ideas that just didn't work.

Andy Goldsworthy

Ideas must be put to the test. That's why we make things; otherwise they would be no more than ideas. There is often a huge difference between an idea and its realization. I've had what I thought were great ideas that just didn't work.

Andy Goldsworthy

All of the great ideas, without action, become stale and useless. The key to turning dreams into reality is action. People who have great ideas are a dime a dozen. People who act on their dreams and ideas are the select few, but they are the ones who gain the wealth, wealth and wisdom that is available. Someone will act today. Let it be you.

Jim Rohn

Nothing motivates like success. While academics, consultants and gurus are preoccupied with coming up with great insights and seminal ideas, usually they don't realize that making things happen, achieving operational excellence, moving the organization from uncertainty to clarity, from red ink to black, is what really creates hope for a better future. Therefore, great leadership always involves great ideas and real actions that reinforce a strong belief in the excellence of the decision makers and in the viability of the organization itself.

Judith M Bardwick

Since many things we see were once an idea, let us create good ideas today because they will be the realities of tomorrow! When you create an idea, do not forget that you shape the future! Idea is your God side! With ideas, you can change the universe, but only with very great ideas!

Mehmet Murat Ildan

Good ideas are a dime a dozen. What counts is completion. Look at your life and all the half finished projects sitting on your shelf. Commit to taking on one of these ideas and finishing what you started.

Yehuda Berg

One God idea is worth more than a thousand good ideas.

Mark Batterson

Keeping a [journal] need not be a major chore-just a few minutes of notes each day can be valuable. Writing crystallizes insights, fools the defense of forgetfulness, and builds a collection of ideas and reflections that can spur further insights even years later.

Roger N. Walsh

There's still too much filler, copycat programming that's out there. We work so hard to pioneer new ideas, and then those ideas are just regurgitated by other networks. That's not good for anybody, I think. That's not good for our business. That's not good for our audience.

Nancy Dubuc

The suppression of uncomfortable ideas may be common in religion or in politics, but it is not the path to knowledge, and there's no place for it in the endeavor of science. We do not know beforehand where fundamental insights will arise from about our mysterious and lovely solar system. The history of our study of our solar system shows us clearly that accepted and conventional ideas are often wrong, and that fundamental insights can arise from the most unexpected sources.