A Quote by Philip Kotler

I admire firms that have achieved a real differentiation from their competitors. Nike is all about mastering sports. Apple is all about creating technologies to make life easier and better. Audi is is all about introducing new technologies to make automobiles safer and better performing.
When making public policy decisions about new technologies for the Government, I think one should ask oneself which technologies would best strengthen the hand of a police state. Then, do not allow the Government to deploy those technologies.
When Apple looks at what categories to enter, we ask these kinds of questions: What are the primary technologies behind this? What do we bring? Can we make a significant contribution to society with this? If we can't, and if we can't own the key technologies, we don't do it.
I think a really great creative person is almost by nature incredibly curious and digging deeply into cultures and technologies and getting all this input and using it to make things better - basically, creating better solutions.
With portable cameras and affordable data and non-linear digital editing, I think this is a golden age of documentary filmmaking. These new technologies mean we can make complicated, beautifully crafted and cinematic films about real-life stories.
We're not trying to be Nike. It's about evolving into new products that are going to make people's lives better.
It's creating things that make enough money to create resources to generate new technologies to have those technologies to generate more resources so I can make more things happen.
Young people today have lots of experience ... interacting with new technologies, but a lot less so of creating [or] expressing themselves with new technologies. It's almost as if they can read but not write.
Design is not about decorating functional forms - it is about creating forms that accord with the character of the object and that show new technologies to advantage.
When you present people with things from the heart and from the soul, they make better choices: They make better choices about their bodies, they make better choices about their partners, they make better choices about the environment.
In software and many other online markets, even dominant firms face potential threats because of the low costs for competitors to enter those markets. Threats more easily emerge because of better or newer technologies leapfrogging older ones.
Take time to make a difference. Don't just obsess about how you can make your life better. Think about how you can make somebody else's life better as well.
Within NASA, the shuttle is perhaps the least-groundbreaking project. Recall that Apollo was about creating brand-new technologies that did something unprecedented - putting men on the moon. The shuttle is, by comparison, a relic designed to make going into orbit routine.
I started my career as a journalist, writing about science and technology for 'Business Week' magazine. Then I decided to make a career shift. I went to graduate school in computer science, and I began developing educational technologies - in particular, technologies to engage children in creative learning experiences.
Sports also teaches you that it's about the team, and the better your teammates are, the better they make you.
No. You can't. And I can't do anything either, about my life, to change it, make it better, make me feel better about it. Like it better, make it work. But I can stop it. Shut it down, turn it off like the radio when there's nothing on I want to listen to. It's all I really have that belongs to me and I'm going to say what happens to it. And it's going to stop. And I'm going to stop it. So. Let's just have a good time.
Unlike traditional asset management firms, our analysts do not follow sectors. They follow technologies - the 14 different technologies that I mentioned, involved in these five major innovation platforms.
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